Kellogg Media is excited about our upcoming event with Paul Rossi from The Economist on 11/4! Follow us for live tweeting from 5:15-6:15!

Countdown 2 @economistrossi speaking to Kellogg Media at Kellogg School tomorrow! Live tweet@ 5:15. Any burning Qs U may have, ask here!

Talking to Kellogg media club, looking forward to the questions Kellogg Media Kellogg School of Ma Kellogg School

Countdown to @economistrossi along with tonyantolini and Peter Bianchi at Kellogg School . Looking forward to a great event!

"global media businesses are a far more interesting place to be": apply diff strategies in diff markets (ie apps in China vs print in India)

Q from audience to @economistrossi: "who are the readers, and are they a niche audience?"

A: readers are intellectually curious, care about the world. Psychographic based, not demographic

Thanks for an amazing @kelloggmedia event, @economistrossi, Daniel A. Gruber, Peter Bianchi, and tonyantolini!! Great insights and advice!

reminder from Daniel A. Gruber to Kellogg School students: don't forget 2 register 4 MEDM 432 in winter quarter! #mediamajor #corecourse

Kellogg Media welcomes Hector Leano from Dish Network at our next Speaker Series event tonight, learning about Over-the-Top technology!

Hector: "TV isn't dead - it's just changing" #OTT #media

Many different models of #OTT being explored - which will be the winner for consumers and content creators?

"2/3 of Millennials own 3-4 connected devices": #OTT hits an addressable market

Kellogg Media is hosting gregg latterman for a lunch n learn about the future of the music industry!

specifically - subscription services are eating into sales

Subscription services may be the end of music piracy gregg latterman

need to make it easy to create new companies that helps spread #music to everyone gregg latterman

question to gregg latterman : where is #radio going now that subscription #music services are growing?

Answer: radio over time will diminish, but still powerful: hopefully streaming services will help radio model evolve

Thank you to gregg latterman and Daniel A. Gruber for a great Kellogg Media event!