Low rent isn’t a strategy. It’s a cry for help. Price too low and you’ll attract the wrong residents—and repel the right ones. Want better tenants? Charge what your product is worth.

Property management is just people, product, and process—on repeat. Nail the basics. Obsess over execution. Because complexity kills cash flow.

Banks stopped lending in 2022. Now they’re calling it discipline. Back then, it was called panic. bisnow.com/national/news/…

Atlanta developers: "It used to cost $1,200 to remove trees. Soon it might cost $38K." City: "We’re saving trees." Affordable housing: "RIP." bisnow.com/atlanta/news/c…

Your best drywall finisher: Doesn’t need breaks Doesn’t get tired Doesn’t file injury claims Oh yeah—it’s a robot. Okibo EG7 just changed the game. 🔗 okibo.com

Stop paying bonuses for breathing. Incentives should drive behavior, not just payroll. If your team’s not competing, they’re coasting. You get what you reward, not what you expect.

Strategy is a wheel. Systems are a wheel. Capital is a wheel. Marketing is a wheel. But people? People are the axle. No axle, no motion.

Stephen Hawking lost nearly everything at 21. When asked how he stayed so upbeat, he said: “My expectations were reduced to zero. Everything since then has been a bonus.” A powerful way to look at life.

I don't trust people who haven't lost money. Wisdom comes from paying full price for your decisions. Experience isn't what happens to you. It's what you extract from what happens to you. The best investments pay dividends in both dollars and lessons.

Mistakes are like manure. Stinks if you sit in it. Grows things if you spread it around and learn.

You don't build a great brand by being perfect. You build it by being impressive when you're not.

A complaint is a flashing sign that says: “You’re lucky I bothered to tell you.” Ignore it, and you’ll be out of business before you understand why.

“The property didn’t fail. The people running it did.” Most failing assets have one common denominator: poor execution. Want better results? Start with better hiring.

Running a property without checking the general ledger is like flying a plane using someone else’s fuel gauge.

Free is powerful. It also attracts the wrong crowd. If your only edge is being cheaper, you’re not building trust — you’re building churn.

You can’t win a race if you’re on the wrong track. Stop sprinting. Start thinking.

Mistakes are like manure. Sit in them too long? You just smell. Spread them, learn from them, share the lesson? You grow. Your team grows. Everyone wins. Stop hiding your screw-ups. Start fertilizing your future.

The very worst use of time is to do something very well that need not be done at all. —BENJAMIN TREGOE

Stories conquer faster than swords. Build the right story.

Tell me to what you pay attention and I will tell you who you are. – José Ortega y Gasset.