1/4 DXdao started using ens.eth over 2 years ago, holds 19 ENS domains, hosts its landing page and three live products on ENS domains. Every product update is implemented by a governance proposal that updates the content hash of the ENS domain.
2/4 There is perhaps no project as hardcore about using ENS as DXdao, and yet it will get the same governance say as a speculator that registered a domain to two addresses a couple weeks ago.
3/4 Understandably creating the perfect airdrop is near impossible. DXdao community members are working on crafting a governance proposal to the soon to be ENS DAO to hopefully bring more attention to the true users of ENS.