Delighted to work CrowdStrike on this ground breaking study for cybersecurity partner services “multiplier” opportunity. Announced at Fal.Con, this study showed that partners can generate up to $7.02 in services revenue for every $1 customers spend on the Falcon platform.

“44% of the audience here is in custom software development, is in this space. And what you're saying is you have to take that software development into agent building…” Jay McBain Canalys (part of Omdia) “…MSPs are the ones who are well equipped to help (their customers) adopt new

As a citizen of both Canada and the United States, I have been watching 2025 play out with great interest. In good ol' hockey language, we can now measure the impact of "elbows up". linkedin.com/feed/update/ur…

🎶 It’s the most wonderful time of the year 🎵 🎶 Decided to step down from the iPhone 16 Pro Max to the new iPhone Air and step up from the Watch 10 to the Watch Ultra 3. Will keep you updated on my progress 😀

.Intel and NVIDIA partner to solidify PC industry dominance. Days before NVIDIA sunk $100 billion and 10 Gigawatts into OpenAI, it bought $5 billion in Intel common stock which could have a larger (customer facing) impact on the broader channel. linkedin.com/posts/jaymcbai…

In Vegas today speaking at Oktane 2025. With $3 billion in revenue (and $16 billion valuation), Okta recognized partners in 100% of their deals last quarter. Historically, partner assisted deals close 3X larger, 2X faster, and renew 15% larger than non-partner deals.

Upload current and younger photo into Gemini and use this: "Take a photo taken with a Polaroid camera. Change the background behind the two people with white curtains. With me hugging my younger self.”

New research alert: From GenAI to agents: the $267 billion AI opportunity for partners by 2030. linkedin.com/posts/jaymcbai…

We are heading into one of the most profound demographic transformations in modern history, and it will reshape how we think about channels and partner ecosystems. linkedin.com/posts/jaymcbai…

Endpoint security has had a reasonable growth in the first half of 2025 - north of 6% - but is lagging the overall cyber market which is predicted to be just shy of double-digits in 2025. linkedin.com/posts/jaymcbai…

An exciting update about HW infrastructure at the edge. After the 20-year client/server & cloud eras, we know that AI will run from edge-to-cloud. 99% of business data hasn't trained/tuned into LLMs and 83% of that data sits in cold storage at the edge. linkedin.com/posts/jaymcbai…

In sunny Barcelona, Spain 🇪🇸 today kicking off the European Vendor Partner Summit (EVPS) for TD SYNNEX. Excited to reveal the Omdia Global Partner 1000 on the big stage as well as talk about distribution as the next platform in our industry.

Excited to kick off our #1 channel event of the year at Omdia - the Canalys (part of Omdia) Forums in Barcelona 🇪🇸. For close to 20 years, this has been the largest and most important (independent) channel event in Europe.

As an analyst, a couple things are (personally) important for me as the industry changes at a mind-numbing pace. 1. Don’t use age and experience as an excuse to become a curmudgeon. 2. Never become the “point-in-time” guy. linkedin.com/posts/jaymcbai…

STOLEN!! At Miami International Airport (MIA). 2024 Honda CBR1000RR FL tag 9778RZ serial JH2SC7757RK700018. Only with about 2k miles on it 😞 Also my new Shoei helmet, Cardo comms, and protective jacket too. It did have an AirTag (hidden) on it but smashed at 2:35am on 10/6.

Here is an interesting (and somewhat scary) take. Technology infrastructure and software make up only 4% of the U.S. economy but delivered 92% of GDP growth in the first half of 2025. linkedin.com/posts/jaymcbai…

Today finds me in chilly Washington, DC at CriblCon 2025 at National Harbor. Cribl offers vendor-agnostic control over telemetry data for IT and security. Early in 2025, the company surpassed $200M ARR, with strong growth and a 🚀valuation reaching $3.5B in their Series E round.

One of the predictions we made a few years ago at Omdia was the cybersecurity industry reaching its "platform moment" in 2025. The race to win one of the those "Top 5" platform winning slots has been intense and has been heavily driven by M&A. linkedin.com/posts/jaymcbai…

In the channel, we have all lived the Pareto principle, or the 80/20 rule, where 80% of our revenue is generated by only 20% of our partners. What if I told you it was actually the 99.9/0.1 rule? linkedin.com/posts/jaymcbai…

Do you want to see Mad Dog McBain face off with Bad Bad Bob Moore (from Crossbeam) in a hot wings challenge at the ELG Summit on Nov 13th? We are talking partners from level 1 hot to 10. Witness the sweat, tears, the 911 call coming at #8 here: crossbeam.com/event-registra…