Jessica Fong
@jessicayfong
Assistant Professor of Marketing @michiganross
ID: 1175454755428163584
http://jessica-fong.com 21-09-2019 17:00:42
24 Tweet
506 Followers
219 Following
“Scientists have become so accustomed to celebrating only success that we’ve forgotten that most technological advances stem from failure,” writes Devang Mehta 🌱👨🏽🔬🧬. go.nature.com/358B4gH
Behavioral econ, industrial organization and marketing scholars: Submit your work to Behavioral IO and Marketing Symposium (May 22-23, 2020). Check out biomsymposium.org for details. University of Michigan Ross School of Business #MarketingAcad #EconTwitter #AcademicTwitter
Does 1+1 > 2 when platforms merge? 🧵on Jessica Fong paper (w/ Andrey Fradkin & Chiara Farronato) presented at today's QME conference. "Dog Eat Dog🐶: Measuring Returns to Scale Using a Digital Platform Merger" Paper here: ttps://andreyfradkin.com/assets/rover_draft.pdf 1/6
Excited to share that our paper “Debunking Misinformation about Consumer Products”, with Jessica Fong and AnitaRao, is now published at Journal of Marketing Research! [journals.sagepub.com/doi/abs/10.117…] Summary thread below:
For online dating sites, the number of participants on the same & the other sides matters, but in unexpected ways. Find out more in a new paper in Marketing Science by Jessica Fong! informs.org/News-Room/INFO…