WANT TO JOIN US?​ It's going to be a night you’ll never forget #SelectSessions — where craft, culture & connection come alive.​ To win tickets:​ 1️⃣ Tell us: Who backed you — and how?​ 2️⃣ Tag Jameson South Africa + use #Asiye​ See you there. 😉​ 🥃 *Ts&Cs apply​.

Cheers to the real ones Lethabopencils , 🥃 — from wrestling calculus to building careers, that’s brotherhood built on growth. #Asiye #JamesonSelectReserve

🚨 Don’t miss out 🚨​ Lalela. All roads lead to #SelectSessions ➡️➡️➡️​ ENTER NOW​. #Asiye !

🚨 New crew alert 🚨 ​LunathiMampofu, Onezwa Mbola & Noma Shozi - welcome to the #JamesonSelectReserve family! 🥃​ We'll see you at #SelectSessions 🔥🔥🔥​ #Asiye ​ #MustBeAJameson

We’re back like umqolo. 🎉 The spirit of ASIYE is thriving, smooth and better shared, just like a round of #JamesonSelectReserve. More coming soon. #MustBeAJameson #ASIYE

Cheers to our #SelectSessions WINNERS! You’re on the guest list for the smoothest night in Durban😎Nkosazana♤, Kronk, Steven Peace., Minky, Hloni Marumo, Tumelo madiba, MNTUNGWA.  #JamesonSelectReserve #Asiye 🥃

Kujenga’s serving straight ASIYE energy at the very first Jameson #SelectSessions. #JamesonSelectReserve is all about the success of the blend, and here, we’re going behind it. #MustBeAJameson #ASIYE

Mamela, ungathi awazi, the countdown to Jameson #SelectSessions has begun. We've drafted our #JamesonSelectReserve stories, the glasses are shining, and the fits are clean! Kuzoba mnandi. See you there😉​ #MustBeAJameson #ASIYE

It’s going down at Jameson #SelectSessions 📣​ Success and #JamesonSelectReserve hit different when shared.​ That’s the #ASIYE spirit - live, loud, connected, and seriously smooth.​ #MustBeAJameson

7 days until we toast to all the champions of success at Jameson #SelectSessions. Si ready. 🫡​ #JamesonSelectReserve #MustBeAJameson #ASIYE

Kwasuka eThekwini! Twaaas to the very first #SelectSessions, we’re excited to celebrate collective success. 🥃 #JamesonSelectReserve #Asiye #MustBeAJameson

Good music. Great stories. Smooth serves. Yazin! Durban, you really said — as’bonge! #Asiye🥃

Stories. Style. Smoothness. It could only be #SelectSessions, where every toast echoes #Asiye🥃. Shoutout to eThekweni for bringing the full-on vibes. Asisakwazi nokulinda for the next #JamesonSelectReserve experience. Stay tuned 😉 #MustBeAJameson

🚨🚨 ALERT 🚨🚨​ The Jameson Festive Market is BACK and this time we’re going coast-to-city...uzosibona maduze in:​ 📍 DBN Gateway &​ 📍 JHB Melrose Arch ...triple distilled, and twice the vibes.​ ​ #SpreadTheCheers​ #MustBeAJameson