🌍 Countries at #WHA78 have agreed to expand the International Code of Marketing of Breast-milk Substitutes to tackle digital marketing of formula milk and baby foods - a major step forward to protect parents and babies from misleading online ads.

I’m excited to share the news that my book, The Daycare Myth: What We Get Wrong About Early Care and Education (and What We Should Do About It), has been nominated for University of Louisville’s Grawemeyer Award in Education. The prize is awarded annually to a work that drives important

NEW! She Breastfed During a 100K Ultra – and Won: Why Stephanie Case’s Victory Is a Wake-Up Call About Motherhood and Limits boobingit.com/stephanie-case… #StephanieCase #UltraMarathonGirl #BreastfeedingMom

How does donor milk protect against NEC? ➡️Provides antibodies that boost the infant’s immune system ➡️Supports the development of a healthy gut microbiome ➡️Reduces inflammation in the gut #NECAwarenessMonth Donor milk saves lives.❤️ Learn more at NECsociety.org.

NEW MAMA STORY Breastfeeding Second Time Around: A New Set of Challenges boobingit.com/breastfeeding-… #breastfeedingmama #mumoftwo

Understanding Mastitis - a free guide Mastitis, a common inflammation of the breast often leading to infection, is a challenge many #breastfeeding mothers face. This condition can sometimes progress to a breast abscess if not promptly treated. boobingit.com/understanding-…

Getting The Latch Right Took A Lot of Work "George surprised me by latching beautifully in the hospital, all on his own. I thought I was in the clear. But once we got home, things changed. His latch became inconsistent and, honestly, uncomfortable..." boobingit.com/breastfeeding-…

“Read it again? Ok. Read it again.” Want a mirror on your parenting style? Just watch your child. I love watching this little one role playing as her parents. Nestled onto her little couch, her babydoll under her arm, she reads/sings to her baby. But watch carefully and

From sterilising pumps to offering endless snacks and emotional support, this is how dads show up and support breastfeeding mamas boobingit.com/the-quiet-cham… #BreastfeedingSupport #FathersDay

We're starting off the week by sharing a new factsheet - Cardiovascular Disease, the Circulatory System and Breastfeeding. If you have a cardiovascular or circulatory system condition, there is usually a treatment option that is compatible with breastfeeding. Many of the

NEW! Understanding the Fourth Trimester: Why Newborn Tummies Are So Sensitive By Hadassah Wilson boobingit.com/understanding-… #newbaby #postpartum #fourthtrimester

When - and how often - should I bathe my baby? For adults bathing is a routine event. But newborns don’t generally need a daily bath. In fact, too much bathing can quickly dry out their delicate skin. And where it was once commonplace for your baby to be bathed within the

The Basics of the Newborn Digestive System At birth, a newborn’s digestive system is still maturing. While the basic anatomy is fully formed, the system itself isn’t yet functioning at full capacity. boobingit.com/understanding-… #newbornbaby

Let's talk breastfeeding myths! What breastfeeding myths have you been told about? Check out this blog post written by boobingit founder Ruth Maguire for Ardo UK ardomedical.co.uk/5-breastfeedin… #breastfeeding #myths

"Some days, I fantasise about weaning. About the freedom of sleeping through the night, of wearing clothes without planning how I’ll nurse, of not flinching every time small hands reach for my chest..." boobingit.com/when-breastfee… #breastfeedingmum #weaning

Your baby learns to speak - not just from listening - but from watching. 👀 I’ve written many times about the keen observational powers of babies. Infants are expert observers of their parents’ faces, which (among other lessons) provide important clues as to how mom and dad

Breastfeeding assessment has entered a new era. In this article, Tina Tan presents FEES as a valid and reliable method to directly evaluate swallowing function in breastfeeding infants—something not possible with traditional VFSS.

Did you know, the newborn stage is also known as the fourth trimester? It’s a time when – as a new mother – we can feel overwhelmed, confused and incredibly emotional! Nurse Hadassah explains why... boobingit.com/understanding-… #newmum #newbaby

A study from Japan suggests silver nipple protectors can help reduce nipple trauma and pain, with trial participants experiencing fewer cases of severe nipple trauma and faster healing—without any observed safety issues. Read more: journals.sagepub.com/share/PIRSW9QG…