introducing Playback, a film festival for tech. the nominees are in and the theater awaits. join us on 9/9 as we bring Old Hollywood to SF – complete with a red carpet and live jazz band. we’ll be screening the best in tech launch videos, crowning our winners live. 🔗 below

We are super excited to partner with HeyEddie.AI as our official event sponsor for Playback!

Playback is the place to be tomorrow night.

🏆 WINNER of the Viral category… Cluely!! Cluely #playback2025

🏆 WINNER of the Bootstrapped category… Socratica 👏👏👏 Socratica #playback2025

Overheard at #playback: “Every story in the valley deserves to be told.” 👏📣 #sfsupremacy

WINNER of the Generated category… Simcluster 👏👏 simcluster #playback2025

AND THE WINNER FOR THE OVERALL BEST STARTUP LAUNCH VIDEO IN 2025 IS… WAVES!! Waves by Symphonic 👏🏆 #playback2025

the people have spoken The BEST startup launch video of 2025, people’s choice, goes to… 🥁🥁 SOCRATICA with the 2x win 🏆 Socratica #playback2025

what if we kissed at the launch video film festival

congratulations to our Playback winners!

Details from Playback.

two months ago, I tweeted about throwing a “film festival for launch videos” last tuesday, we did it. we brought the creative community in sf together to screen the best launch videos in tech, crowning five winners live. thank you for coming to Playback :)

Recent work with the incredible team Mercury – thank you for going offscript!

we had a blast offscript working with Mercury on their IO card campaign :) here's a sneak peek behind the scenes

behind the scenes on our recent work with Mercury