fragmentation most likely to occur when news outlets carry unique content; readers not getting same thing everywhere they go

research: mere existence of so many outlets suggest presence of diffusion of attention; also, long tail phenomenon can be observed

and no, I don't yet know what the "long tail phenomenon" is ...

Theoretically, knowledge of public affairs society-wide should go down. However, this has not been seen (Pew Center study)

Those who go online apparently experience more agenda diversity than those who don't

Tewksbury, con'd: Polarization: audience divides into "communities of interest"; group think - echo chambers create internal consistency

research: audience segments differentiated by characteristics of news they consume; relative homogeneity of group members

Pew study: 20% read political blogs; 14% read news on cell ph; 37% get news by email from news orgs; 20% get news via customizable web page

What's the future? The real story is in cohort -- high school students now are doing things very differently than 10 years ago

to ponder: "loose tie networks" -- we have more exposure to diverse voices among our personal contacts than the news sites we visit

Grass, trees on fire right next to I-90, westbound; 2 miles east of N. Bend. Car lost tire, sparks started the fire

Autumn News Lab kicks off next Tuesday, Sept. 25. Editors, start your engines!

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We have an opening at University of Washington Seattle for a lecturer in digital journalism: check out position 2 here: bit.ly/UiCxYO

Spring News Lab opened last week with 16 student journalists ready to take your story requests! Please send 'em to [email protected]. Thanks.

Seattle’s Response to Prop 8/DOMA: ‘Going to the Chapel’ theseattlelesbian.com/seattles-respo… #uwcomm