Proud to have become a DMI-certified professional! Thank you Digital Marketing Institute for the valuable programs and resources that give marketers the ability to easily and effectively keep up with constant industry changes, best practices, evolving tactics and tools. scl.io/xb38NUB

Our new study found BEV consideration appears restricted to shoppers who have done research ahead of time. This highlights that automakers need to educate consumers on BEV ownership before they begin shopping. Read more: hubs.li/Q01gSlmK0 #electricvehicles #insights

One year after Escalent uncovered EV owners feel Elon Musk is a negative for the Tesla brand, this Bloomberg article continues exploring why. Read it to learn more. #EVs #MarketResearch #ElectricVehicles

A new study by Escalent reveals enlightening findings about consumer confidence and plans for the 2022 end-of-year holidays and travel season. Retail keeps taking a hit but click the link below to learn what brands can do to prepare. #Retail

The auto industry is ready to move ahead with novel connected car services. But are consumers onboard? Read our blog (hubs.li/Q01l9VB60) on the backlash BMW faced with its heated seat subscription and how OEMs can positively shift the conversation. #ConnectedCar #auto

The travel and tourism industry can't seem to catch a break these past few years. Check out this article about five more reasons the struggle is real and what you can do to navigate this. #travel #insights

Hot off the presses! Automotive News digs into what consumers expect from dealerships as they shop for EVs, as uncovered by recent EVForward findings from Escalent. Read the article to find out: autonews.com/retail/why-man… #electriccars

Claims of consumers abandoning dealerships are largely unfounded. Data from our latest EVForward report reveals that most buyers want dealerships involved in their shopping process. Learn more here: hubs.li/Q01nrz9m0 #datainsights #electricvehicles

Excited to share some big news with Escalent expanding our commercial vehicle research and advisory practice with the acquisition of Rhein Associates and partnership with Work Truck Solutions. Read more here: hubs.li/Q01qxdN40

New EV insights from Escalent—who would've thought BEVs would now become trendy in the eyes of consumers?! Read more: escalent.co/news/ev-joymen… #EVs #ElectricVehicles #BEVs #automotiveindustry

I'm pleasantly surprised that people are starting to consider BEVs as a cool status symbol, according to new findings from Escalent. It's interesting to see how consumer attitudes and desires around BEVs are evolving: hubs.li/Q01vLXXX0 #electricvehicles #Insights

Seeing is believing, so the saying goes. New insights from Escalent reveal just how true this is with battery electric vehicles for average car shoppers and BEV intenders. Check out this new blog to learn more. #electricvehicles #automotiveindustry #Insights

Congratulations to my Escalent colleagues!

Amid tech layoffs, banking disruption, economic uncertainty & the rise of AI, it's vital to build trust. My Escalent coworkers talk about how to build trust in the technology behind a product, service, experience or brand in this article: hubs.li/Q01GCvLt0 #Insights

April showers bring May flowers... and more growth for my company, Escalent!

We can't do anything about CNN or other media outlets giving the GOP frontrunner airtime. We can do something about making sure he doesn't win again. Focus on the choice. Act accordingly.

#BrandLoveBook has dozens of interesting international examples of brands building consumer love, loyalty, and advocacy as author Lydia Michael explains how to build brand love. Check it out!

Did you know that BEVs go hand-in-hand with connected vehicle technology? Future BEV drivers want BEVs to come with connected car services that reduce adoption barriers and enhance the ownership experience, according to new data from Escalent. The blog below explains why.

Automakers take note—new data from our EVForward Brand DeepDive study reveal that partnering with a charging or technology brand positively impacts battery electric vehicle purchase consideration. Learn more here: hubs.li/Q021M3KQ0 #BEV #OEMs #MarketResearch

Hot off the press: Escalent reveals new data on how BEV purchase consideration is impacted by automotive, charging, and tech brands—both independently and in partnership with one another. Read the findings here: hubs.li/Q021M3KQ0 #automotive #insights