Standard Media Index
@smi_data
SMI works with leading global Partner Agencies to provide independent, accurate, and timely ad expenditure data and pricing intelligence to the market.
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https://www.standardmediaindex.com/ 04-11-2011 00:55:28
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This month, it’s the Outdoor media underpinning the Australian market, with its ad spend jumping 34.9% to a record August level as its growth accelerates out of the COVID lows, according to the latest Standard Media Index (Standard Media Index) figures. mumbrella.com.au/smi-outdoor-me…
Check out Brian Steinberg piece on the Charmin ad placement from last week's SNL! variety.com/2022/tv/news/s…
According to our #data pool, ad investment continued to recede for the 4th consecutive month. It decreased -5% YoY during Sept 2022. The holiday season will be crucial to determine if the market can turn around. Read more about Sept's #adspend trends here: standardmediaindex.com/insights/u-s-s…
VOICE | In the event that we start to see ad dollars pulled back from Twitter, there is an opportunity for other social media platforms to take them. Standard Media Index has the story. adweek.it/3DPaY5t
National TV ad spend flat for September -- ending mostly monthly declines since spring Standard Media Index bit.ly/3t7b2r5
Search spend contracting among largest 11 agencies, SMI study finds Standard Media Index bit.ly/3TCbxVf
Findings from the latest TAG US Fraud Benchmark Research found that more than $5 billion was spent on video impressions in transactions involving TAG Certified partners 😯. Full report can be found here 👉 hubs.ly/Q01rTGqF0 #Adfraud #digital #advertising The 614 Group Standard Media Index
A report from Standard Media Index finds that retail media is replacing paid search ads in terms of spend. cdpinstitute.org/news/ #adtech
Ad market falls for 5th consecutive month in October, defies robust agency projections Standard Media Index bit.ly/3tCfAGu
SMI: market data implies 'normalization,' not necessarily recession Standard Media Index bit.ly/3EPNduK
After a year of volatility, what do advertisers need to consider as they look to 2023? Join the Standard Media Index Session as they uncover key strategies for the year ahead. Register today! hubs.ly/Q01s_8Dh0 #ReportonData #IABCanada
Scatter TV in sharp decline: Down 39%. National TV overall sinking 8%: Standard Media Index bit.ly/3VzEgvC
Pharma's Digital Ad Spend Tops 50% For First Time Standard Media Index #adspending #pharma bit.ly/3IuIdfE