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Red Points

@redpoints

The world's most widely used AI against brand threats.

📽️ Learn more: t.ly/7eBBB

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linkhttps://www.redpoints.com?utm_medium=social&utm_source=twitter&utm_campaign=profile calendar_today08-04-2014 09:31:00

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Protecting your brand in China or Asia? Many brands struggle with IP protection in Asia, where enforcement can feel like a never-ending battle. FOREO shares two key lessons: First, ensure your intellectual property is properly registered—without that foundation, taking action

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Google’s new AI doesn’t just respond — it reasons. The company just unveiled Gemini 2.5, a next-gen model designed to pause and "think" before replying. It marks a shift toward more deliberate, context-aware AI interactions. It’s multimodal (text, image, audio, video, code) and

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🚩 Is your brand experiencing unusual chargebacks or spikes in suspicious orders? You might be dealing with triangulation fraud, one of the trickiest forms of e-commerce fraud to detect and prevent. Scammers use your legitimate products to deceive consumers, leaving your

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🚨 Amazon just unveiled Nova Act, its new AI agent that can browse the web for you. Fill out forms. Click buttons. Pick dates. Even place orders. All inside a browser. No APIs needed. It’s coming to Alexa+ soon. And developers can already build with the Nova Act SDK. 👉 Read

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It’s here: the largest study on U.S. counterfeit ecommerce based on insights from 2,000 U.S. knockoff buyers and 1,000 brands is out today! Some interesting findings: 1️⃣ Fake websites are projected to grow 70% year-over-year in 2025. 2️⃣ 28% of consumers who bought counterfeits

It’s here: the largest study on U.S. counterfeit ecommerce based on insights from 2,000 U.S. knockoff buyers and 1,000 brands is out today!

Some interesting findings:
1️⃣ Fake websites are projected to grow 70% year-over-year in 2025.
2️⃣ 28% of consumers who bought counterfeits
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When the OECD calls it “an important contribution to our understanding of how counterfeiters operate,” You know it’s worth reading. 📘 If your team hasn’t explored The Counterfeit Buyer Teardown, don’t wait. Get your copy now: hubs.li/Q03jRz8T0

When the OECD calls it “an important contribution to our understanding of how counterfeiters operate,”

You know it’s worth reading.

📘 If your team hasn’t explored The Counterfeit Buyer Teardown, don’t wait.

Get your copy now: hubs.li/Q03jRz8T0
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We asked U.S. shoppers what happened after they accidentally bought a counterfeit online. The results? They didn’t just get a fake. They got a reason not to come back. 🔹Poor quality. 🔹Broken trust. 🔹Some never got their order at all. And the impact on the real brand? It’s

We asked U.S. shoppers what happened after they accidentally bought a counterfeit online.

The results?
They didn’t just get a fake.
They got a reason not to come back.

🔹Poor quality.
🔹Broken trust.
🔹Some never got their order at all.

And the impact on the real brand? It’s
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We are proud to be Platinum Sponsors for International AntiCounterfeiting Coalition's Annual Conference, happening next week in San Diego! Our team, Daniel Shapiro, Alex Paul, Babette Pagès, Mike Lefavor, and Joe Peltier will be there. Looking forward to catching up with industry friends and making new

We are proud to be Platinum Sponsors for <a href="/IACC_GetReal/">International AntiCounterfeiting Coalition</a>'s Annual Conference, happening next week in San Diego!

Our team, Daniel Shapiro, Alex Paul, Babette Pagès, Mike Lefavor, and Joe Peltier will be there. Looking forward to catching up with industry friends and making new
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Why do people buy counterfeits even when they don’t mean to? In 2025, Red Points commissioned a survey of 2,000 U.S. consumers who had bought fake products. Some did it on purpose. Many were fooled by clean websites, decent prices, and secure payment options. Here's what we

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AI isn’t just changing how we shop, it’s also changing how counterfeits are found, sold, and bought. A new article from breaks down how AI is fueling the rise in fake luxury goods across the US. According to Red Points' study, nearly 3 in 10 consumers who bought a counterfeit

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OpenAI is rolling out updates that could reshape how people discover and shop for products online. Here’s what’s new: ✅ Improved product results Users now see images, pricing, reviews, and direct links to buy without leaving ChatGPT. ✅ Citation-based answers Each product

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Counterfeit goods accounted for $467 billion in global imports in 2021, 2.3% of total trade. A new joint report from the OECD and EUIPO maps the scale, routes, and tactics behind global trade in fakes using customs seizure data from 2020–2021. 💡 Some key findings: 🔹 EU

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🚨 Xanthorox is one of the first AI models built specifically to commit cybercrime. Openly, at scale, and with little barrier to entry. It can create phishing emails, deepfakes, malware, and ransomware in seconds. Built from scratch to avoid detection. Shared across GitHub,

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Today, our CEO Laura Urquizu Barasoain took the stage at #DemoDay by INCIBE Emprende and CEEI Valencia —one of Southern Europe’s top cybersecurity events. She shared what it really takes to build a global player in the fight against cybercrime. #Cybersecurity #ScaleUp #Leadership

Today, our CEO <a href="/Lurquizu/">Laura Urquizu Barasoain</a> took the stage at #DemoDay by <a href="/IncibeEmprende/">INCIBE Emprende</a> and <a href="/ceeivalencia/">CEEI Valencia</a> —one of Southern Europe’s top cybersecurity events.

She shared what it really takes to build a global player in the fight against cybercrime.

#Cybersecurity #ScaleUp #Leadership
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61% of online shoppers ended up with a counterfeit by mistake, and 52% of those bought fake fashion items. See the data from 2,000 U.S. counterfeit buyers +1,000 brands and discover which cues made the fake listings look authentic. When? 📅 June 30, 12 pm ET / 6 pm CET. 🚨

61% of online shoppers ended up with a counterfeit by mistake, and 52% of those bought fake fashion items.

See the data from 2,000 U.S. counterfeit buyers +1,000 brands and discover which cues made the fake listings look authentic.

When? 📅 June 30, 12 pm ET / 6 pm CET.

🚨
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🚨 Nearly 1 in 3 victims (29%) stop buying from the real brand after a fake purchase. Learn how counterfeit experiences erode lifetime value, and what the latest data tells us about consumer reactions. Secure your seat for June 30 ⬇️ hubs.li/Q03pgh5h0

🚨 Nearly 1 in 3 victims (29%) stop buying from the real brand after a fake purchase.

Learn how counterfeit experiences erode lifetime value, and what the latest data tells us about consumer reactions.

Secure your seat for June 30 ⬇️ 

hubs.li/Q03pgh5h0
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🌱 On #WorldEnvironmentDay, we're reminded: Counterfeits don’t just hurt brands, they harm the planet. From toxic materials to excess waste, fake goods come at a real cost. Let’s protect innovation and the environment. #SustainableCommerce #BrandProtection

🌱 On #WorldEnvironmentDay, we're reminded: Counterfeits don’t just hurt brands, they harm the planet.

From toxic materials to excess waste, fake goods come at a real cost.

Let’s protect innovation and the environment.

#SustainableCommerce #BrandProtection
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Search engines. Social platforms. ‘Official-looking’ websites. We’ll map out the most common discovery points that trick fashion buyers in 2025, straight from 2,000 U.S. counterfeit shoppers and +1,000 brands. 📆 Join us June 30th for actionable insights and live Q&A! Claim

Search engines. Social platforms. ‘Official-looking’ websites. We’ll map out the most common discovery points that trick fashion buyers in 2025, straight from 2,000 U.S. counterfeit shoppers and +1,000 brands.

📆 Join us June 30th for actionable insights and live Q&amp;A!

Claim