Get to know our future FLOTUS: 👏Dr. 👏Jill 👏Biden👏

"Political advertising is dead." To reach voters now, "a counter-media infrastructure on the left is mission critical.” After spending millions fighting Trump on FB, Acronym's Tara McGowan spoke w/me about successes & mistakes & the long info war to come fastcompany.com/90581541/acron…

Georgia, today (Dec 7th) is your last day to register for the Senate runoff election. But don’t just take it from us. Some of our favorite TikTokers have joined us to spread the message:

Because Facebook has been allowed to amass enough power to avoid consequences, they regularly: * Buy and force out their competitors * Allow misinformation to spread virtually unchecked * Enable white supremacists to organize online * Mistreat Black employees

Like everyone else in politics, the Georgia Senate runoffs are on our mind. 🍑 FWIW is back this week with insights into how the campaigns are trying to juice up their turnout online. anotheracronym.org/newsletter/fwi…

Georgia made history… and we’re going to do it again on Jan 5th in The U.S. Senate runoff. You don’t want to miss it. Make your plan to vote today. Peoplespowergrab.org/GAVotes

Georgia, early vote starts TODAY! You showed up in record numbers in the presidential election and made your voices heard. Now, let’s do it again starting today through January 5th. Make your plan now. peoplespowergrab.org #RideForGeorgia #GoVoteGA

NEW from @min0p0ly, Zyon Sylvan + Sol Messing: Our team discovered what we called a “haha ratio” on Facebook - observing a correlation between voters’ emoji reactions on a Facebook ad with the ad’s persuasive effect. 🤯 Read more about it: anotheracronym.org/the-haha-ratio…

THREAD: A lot of people in political advertising & academia have been asking about the work we did ACRONYM this cycle on engagement and persuasion. Here it is! anotheracronym.org/the-haha-ratio…

Come for the breakdown of the measurement platforms our brilliant team at ⁦ACRONYM⁩ built that helped us persuade more voters away from Trump for less 💵 using trusted news💡but stay for one of my very favorite brand stories tucked inside🕵🏻‍♀️💫 anotheracronym.org/the-haha-ratio…

Facebook claimed it’s election ban was to prevent disinfo, but did little to stop the spread of dangerous content. So though they’re reinstating access ahead of GA’s elections, it’s clear one unregulated private company shouldn’t have this much power over our Democratic process.

WIN! In a rare moment of accountability for Facebook, they will protect Georgia poll workers in the Senate runoff election from threats of violence on the platform.

Thank you to our election officials! You are the essential frontline workers of our democracy. #ElectionHeroes

#ThankYou #ElectionOfficials! You are the essential #FrontlineWorkers of our #democracy. #ElectionHeroes

Everyone’s voice deserves to be heard in our democracy. Thank you to the many #PollWorkers, #BallotCounters, #ElectionOfficials, and others who protected our democracy when we needed it most. #ElectionHeroes

State election officials, poll workers, and volunteers conducted the 2020 election with integrity despite unrelenting attacks. Many of these individuals continue to be harassed, doxxed, and targeted with death threats. It's a disgrace and must stop immediately. #ElectionHeroes

Despite this pandemic and deliberate attempts to silence us, voters made their voices heard in the #2020Election with the help of thousands of Poll Workers, Ballot Counters, Election Officials, and Volunteers. Thank you, #ElectionHeroes.

NEW: In our last #FWIW newsletter of the year, we have a first look at the #GASEN campaigns’ digital ads on Facebook + Google, now that the platform political ad bans have been lifted. anotheracronym.org/newsletter/fwi…

In other news, Republicans apparently DGAF about young people in Georgia. Just take a look at their spending on Snapchat advertising since Election Day. 😂⤵️

"In the time it’s taken YouTube to act, multiple right-wing channels have capitalized on YouTube’s lax misinformation policies—with the added help of the platform’s own algorithm." vice.com/en/article/jgq…