Michael Stratta
@mikestratta
Tailoring a pitch to the most relevant segments of the market and articulating value proposition from the get-go is key to successful pitches for founders of #startups. #entrepreneurship Kellogg School bit.ly/2Skc3cJ
Companies that start using big data for people strategy will help drive organization performance! Incredibly helpful to understand the analytics of an ideal personality for an account manager for example. McKinsey & Company mck.co/38alTEF
Consumers become more worried about #dataprivacy by the day, and yet continue to consent to share that data. How do we as leaders in the advertising industry approach data governance? Harvard Business Review bit.ly/2HaTjac
As #data grows increasingly complex, we must develop a new kind of literacy to better represent, analyze, and discuss data. Harvard Business Review covers the importance of data literacy. bit.ly/3bSFyvj
A recent survey of 500 #digitalmarketing experts revealed that #AI optimization will be the most important tactic in the next five years. More insights and takeaways in the full Search Engine Watch article: bit.ly/2Pelv0k
Insightful Kellogg School podcast highlighting how companies can best serve customers by collecting data scientifically while avoiding unintentional #AI bias. Why work so hard to create an algorithm that will not truly benefit the #customerjourney? bit.ly/32NtHu9
I am excited to represent Arcalea tomorrow alongside other leaders from Constellation Brands, Google, and Morningstar, Inc., in a virtual panel discussion hosted by @depaulmarketing. Attendees will discuss insights for maintaining and building professional enga... bit.ly/2ABmxz5
Thank you to Glenda Amar, Troy Migut, Brian Waspi, Will Scott, & WI Chapter of Entrepreneurs' Organization (EO) for inviting me to speak in yesterday’s Marketing for Entrepreneurs webinar. I enjoyed discussing data science as it relates to marketing & insightful convo! bit.ly/2XAukF6
Happy to share the launch of @Arcalea’s new daily podcast: What Makes Them Tip! Starting tomorrow, tune in to your favorite podcast platform to learn from leaders of @Inc5000, Entrepreneurs' Organization (EO), and @Vistage.