"An Italian court dismissed fraud charges against Chiara Ferragni on Wednesday, bringing a high-profile dispute over influencer marketing practices and charitable product promotions to a close. " thefashionlaw.com/italian-court-…

"If you’ve scrolled Instagram, you’ve probably noticed something familiar:
 grainy filters, throwback outfits, mirror selfies and captions that feel straight out of a simpler internet era. People are reposting their 2016 photos and it’s not accidental." findyourinfluence.com/blog/what-defi…

Alix Earle is headed to the big screen…err, tv screen! Following along in the footsteps of other sensational creators, she and her family are headed to Netflix! deadline.com/2026/01/alix-e… #creatoreconomy #influencermarketing

"The return of 2016 content is a reminder: People connect most with what feels real. For influencer marketing in 2026 and beyond, relevance means: choosing creators who naturally fit your brand, not forcing alignment." findyourinfluence.com/blog/what-defi…

Join us on Friday, January 30th at 1pm EST for our next webinar | Why Always-On Influencer Programs Are Winning in 2026 Join our Head of Creator Economy as she walks through what “always-on” means, why more brands are making the shift and more. us06web.zoom.us/webinar/regist…

“[The thinking is] how can we co-create with these micro-influencers and the creators to essentially give them Formula E and allow them to explain and talk about the sport to their own audiences?” blackbookmotorsport.com/features/formu…

"The question is: Is there a difference between a creator and an influencer. If so, what’s the difference and why does it matter to marketers?" digiday.com/podcasts/digid…

Join us on Friday, January 30th at 1pm EST for our next webinar | Beyond One-Offs: Why Always-On Influencer Programs Are Winning in 2026 RVSP today: us06web.zoom.us/webinar/regist…

"61 per cent of consumers believe influencer content became more credible in 2025, while 70 per cent say influencer recommendations significantly influence their purchase decisions." bwmarketingworld.com/article/83-con…

Adam Mosseri, Head of Instagram, shared tips for creating exceptional Reels in 2026: instagram.com/p/DTI1lLIj3CG/…

"Influencer marketing is larger than ever, but it has also transitioned from primarily an awareness tool to a crucial driver for conversion, requiring fashion brands to adopt more sophisticated, ROI-focused strategies." businessoffashion.com/case-studies/m…

"Teens are taking over social feeds and racking up bigger partnerships than ever before — but young creators play by a different set of rules than their predecessors." businessoffashion.com/articles/marke…

"With 6 million online fans, beauty influencer Claudia Sulewski knew she had a powerful community for which to launch a product. [...] Forbes estimates the startup will bring in $15 million in revenue this year." forbes.com/video/6397e3ab…

"A [...] influencer posted a video about the retailer’s Casey jeans. The availability of the item on TikTok Shop dovetailing with a key holiday sales window resulted in 11,000 pairs sold on Black Friday alone, along with a long tail of popularity." marketingdive.com/news/retail-br…

"An [...] influencer posted a video about the retailer’s Casey jeans. The availability of the item on TikTok Shop dovetailing with a key holiday sales window resulted in 11,000 pairs sold on Black Friday alone, along with a long tail of popularity." marketingdive.com/news/retail-br…

"AI also helps make influencer marketing more efficient (and less wasteful) by analyzing past campaign performance, AI can predict demand and optimize content timing, reducing overproduction and unnecessary product seeding. " findyourinfluence.com/blog/beyond-th…

"Budgets are increasing, and influencer marketing is expected to surpass $32 billion in 2025. There’s an opportunity to transform influencer marketing into a scalable performance channel, blending [...] storytelling with data-driven strategies." forbes.com/councils/forbe…

"One of the biggest changes in performance-driven influencer marketing is the rising importance of nano, micro, and macro creators. [...] smaller creators often outperform them when it comes to engagement, trust, and conversion efficiency. anymindgroup.com/blog/creators-…

Influencers aren’t just participating in Super Bowl marketing, they are redefining it." Check out our latest blog post written by our spring intern, Keegan Heinrich! findyourinfluence.com/blog/the-new-w…

"The $30B+ influencer marketing industry has reached a turning point. The next chapter isn’t about likes or views, it’s about impact." influential.co/news/influenti…