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Choosing the red 🟥 add to cart button or the green 🟩 one 🤔 … Arguably as hard as choosing red pill or the blue pill (or not). Really awesome blog here from Impression 's Tom Austin on the importance of contrast and size in your CTAs. I think I’m in the green camp...🌳

Does anyone know a way to make an unthreaded Google Chat Room threaded? Please 🥺 one of mine has descended to a stream of consciousness

Some of the Impression team have landed in Barcelona for the #eusearchawards ✈️. Very excited for the awards tonight! Recommendations for best tapas places welcome 🍹🍤

Crossing our fingers for this evening! Impression is shortlisted across 3 agency categories and 6 campaign categories. 🏆 If you’re here, come say hi! 🥳 #EUSearchAwards @dontpanicevents

At the eCommerce Expo today 🛍! Super interesting talks on personalisation and the future of D2C vs marketplace 👀