🚨YouTube Update 🚨 YouTube just dropped a MAJOR global growth update for creators. You can now upload language-specific thumbnails for each dubbed version of your video. Here’s what’s new: • Localized thumbnails per audio track • Auto-matched by viewer language • Boosts

New Creator update just dropped. Made the thumbnail feedback faster and fine tuned it a little more. Removed the header for users who don’t want to connect a Google account. (See top of screenshots). Stats and channel info will only show when connected but connection isn’t

Dads rule! If you’re a Creator/Dad who has juggled being both (no matter how hard that can be), I hope you have an amazing day ☮️

Most people just think about the title and thumbnail when it comes to what makes viewers more likely to click. However, there are a lot more elements part of the decision-making process. Here are 5 forgotten elements that are important to viewers: (1) Views / Social Proof While

YouTube is winning living room TVs - and as the biggest player is getting under Hollywood’s skin. Netflix co-CEO Ted Sarandos, who recently said Netflix would start working with more creators, has said YouTube is a platform focused on "killing time" and Netflix is where you are

YouTube Shorts now averages 200B Daily Views. 🤯 Truly massive scale. Also Veo 3 is coming to Shorts later this summer! Check it out: thewrap.com/youtube-shorts…

I’m just going to leave this here for anyone contemplating what strong Brand/Influencer sponsorships can (and should) look like. 👉 Why Did Monster Energy STAY With Tiger Woods?? youtube.com/shorts/K2Oms2i…

Brand awareness is incredibly powerful. I constantly remind the brands I work with that affiliate links don’t sell products… brand awareness sells products. Quite often that awareness makes sales happen without any direct, traceable link to the point of purchase. Smart

Creative ideas are rarely designed by committee.

If you're around this evening at 5:00 pm EST, I'll be joining my good friend and YouTube mentor, Brian G. Johnson, on his channel to talk about YouTube growth and what we think content strategy looks like to us in the current Creator environment. Oh, and bring a razor.

Sometimes ‘helping’ doesn’t help.

that next video idea? go for it! we believe in you.

Color grading can be one of the toughest things to get right as a video editor. Thankfully, our good friend and professional colorist, Darren Mostyn, will be joining me again LIVE this morning at 9:00 am EST to help tackle this topic! ▶️ Set your reminder and join us HERE:

At the start of the year, one of my bets for @youtube was that AI will make the viewing experience better for everyone. Last week we shared two AI updates for viewers: - @youtube Premium members in the U.S. can try out an AI-generated search results carousel to help them find

Happy Canada Day to all my Canadian friends & Creators out there! 🇨🇦 #CanadaDay

Attract Your Tribe > Chasing Fame

PSA: Read the terms and conditions. Especially for AI video platforms. I have looked at several systems to be used in n8n and in each one, the terms and conditions state clearly: "You agree to grant < platform name> a free, non-exclusive, permanent, transferable, and

An important message about the “the copycat” problem on YouTube:

YouTube likes videos that keep people watching for longer. It’s called retention. But how to improve retention is a little trickier. Here are 10 tips that you should consider when creating your YouTube videos. 1. Successful intro formulas are typically similar across many

I don’t talk about this often, but I have a genetic disorder that prevents my body from producing its own coffee. I’m forced to take daily supplements. Preferably dark roast.