We’re celebrating five years at Caretta Research today! From a small team researching media tech, we've grown to nearly 25 brilliant people across the UK and Athens, launching new insights in sports, ad tech and pro AV. Thanks to our friends and partners. Here’s to what’s next!🎂

Our co-founder Robert Ambrose shares his insights with TVBEurope on the challenges and opportunities facing the BBC, from the funding model and governance to the wider future of public service media. Read the full article 👇 eu1.hubs.ly/H0pvpqQ0

⭐🥇 We’re incredibly proud of Regina Poniridis, our data and AI manager, for her outstanding recognition at the Rise Awards 2025. It’s been truly inspiring to see her grow and continuously raise the bar in our industry. Congratulations, Regi, so well deserved! #RiseAwards2025

Digital-out-of-home (DOOH) is expected to see at least 40% revenue growth in the coming years. Explore key elements that drive this growth by reading Marija Masalskis', research director, blog post. eu1.hubs.ly/H0pR2360

Broadcasters: Balancing YouTube’s ad revenue with investments in infrastructure and talent is critical to your digital strategy. Join Marija Masalskis, research director, as she shares actionable insights at The Future of TV Advertising Global, powered by the MediaLeader.

Netflix raids Hollywood to land a giant of old media, but having paid billions over the odds for ageing IP, would a smarter play have involved the creator economy? ibc.org/ott-streaming/… IBC365 w/thanks Caretta Research

This year, Caretta Portal has gone further than ever, helping specialist tech vendors and media organisations make faster, better decisions. Here’s our year in numbers. 👇