It’s about trust according to ⁦Meat & Livestock Australia⁩ Jacob Betros. Perceived environmental performance leads to trust. #L2024 #SustainableAgriculture

We've extended the closing date of the Australian Beef Sustainability Framework materiality survey! 📅 Survey 👉 bit.ly/403mpk6 Please take 15 minutes to share your views on how the Australian beef industry impacts people, animals, the environment, and the economy.

Mark Davie has stepped down from his role of Chair for the ABSF Sustainability Steering Group. 🤝 Mark reflects on his time spent helping to tell the Australian beef story in this article below. 👇 bit.ly/3PBkleg

Lessons in sustainability from Uruguay. 🌱 Beef Sustainability Manager Jacob Betros recently attended a conference in Uruguay that gave insights into Australia’s position when it comes to sustainable beef production across the world. 🌍 Learn more 👇 bit.ly/4fVjYWx

Since the ABSF launched in 2017, the beef industry has undergone significant change. 🐄 The latest materiality assessment will ensure the Australian Beef Sustainability Framework is still serving the needs of the industry. Learn more 👇 bit.ly/3CbT2Eg

Global approaches tabled at sustainable beef conference. 🌍 Kari Moffat, Sustainability Manager at AAM, shares her key takeaways from the 2024 Global Conference on Sustainable Beef in the article below 👇 bit.ly/3DRAlpO

Framework to be built around Indigenous agricultural products. 🌱 The new framework will work to authenticate and enhance Indigenous agricultural products, building their value in domestic and export markets. 📈 Read more below 👇 bit.ly/3PCHo8s

Congratulations to Leather Cattle Co who has been recognised on the international stage as one of the most sustainable cattle enterprises in the world. 👏 Learn more about Central Queensland producers Melinee and Rob Leather and their business 👇 bit.ly/4hh6ENh

The ABSF has welcomed Patrick Hutchinson as the new Chair of its Steering Group. With 25+ years of experience in the Australian red meat and livestock industry, Patrick's help ensure sustainability remains a priority for the entire industry. 👇 bit.ly/3X6dcXF

Governance change: What it means for ABSF. 🐄 The Australian Beef Sustainability Framework has introduced a new governance structure. Find out what it is and what it means for the ABSF 👇 bit.ly/3GcatGn

Balancing business with biodiversity. 🌿 PhD student Brodie Crouch is on a mission to get the most out of productive land, building biodiversity and business profits all at once.🐝🦋🌾 Learn more about how he's accomplishing this and his goals below 👇 bit.ly/43PEQw9

Meeting new European market requirements. 🌍 Find out about the new European market requirements taking effect 31 December 2025 and how the NLIS can support producers. 👇 bit.ly/3Y3FTVv

Monitoring the balance of tree and grass cover. 🌳 Find out how the balance of tree and grass cover is tracked by CIBO Labs, helping to support industry with digital data and data science below 👇 bit.ly/42cQOie

Steakholder Spotlight: Southern Australian Livestock Research Council (SALRC). 🙌 Producers are the key when it comes to keeping the ABSF relevant, and the SALRC knows plenty of them. Learn more about how they are helping industry below 👇 bit.ly/43Xkj96

Meet the Chair of the ABSF Steering Group, Patrick Hutchinson! 👋 With over 25 years of experience in industry leadership, advocacy, global trade and policy, his thoughts on sustainability and where he wants the framework to progress to 👇 bit.ly/43W5x2m

Global Roundtable for Sustainable Beef gathers in the US. 🌎 ABSF Steering Group Chair Patrick Hutchinson recently made his way to Arizona for a special in-person board meeting for the Global Roundtable for Sustainable Beef. 🤝 Learn more 👇 bit.ly/4e5ZnQ2

Are the global perceptions of sustainability changing? 🤔 A recent OECD-commissioned report has examined the Australian Beef Industry, and the changing expectations for producers and exporters around sustainability. Find out more below 👇 bit.ly/4e8wORX

International standards strengthen the ABSF. 💪 Find out about how using standards from the Global Reporting Initiative (GRI), the Australian Beef Sustainability Framework is built on a solid global foundation in the article below 👇 sustainableaustralianbeef.com.au/resources/news…

Steakholder Spotlight 🥩 Since 1944, Frasers Livestock Transport has played a key role in livestock transport across Australia. The business focuses not just on moving stock efficiently, but on doing so responsibly. Read more of their story below 👇 bit.ly/3ZAtd9x

The ABSF would like to welcome Paul McDougall, who has joined the ABSF's Steering Group! With a wealth of experience in sustainability, Paul shares his vision for the future of ABSF below 👇 sustainableaustralianbeef.com.au/resources/news…