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The O2 ad that ends ‘We exist to help you live. O2. Essential for living.’ with footage of this newborn baby is the single most dystopian thing on TV right now.

Honestly thought the Kanye video would be the most uncomfortable thing I watched today youtube.com/watch?v=bjR3k1…

Why am I crying ? ❤️ ☕️ 🥹

Even as a red 🥹🫡

I assume that wasn’t the question, but who knows these days

Listening to Jake Tapper and Ezra Klein talking about Biden's decline & the denial of reality. Truly crazy-making to relive it all – it was blindingly obvious to the public at the time. Megyn Kelly was right to lay into Tapper for his revisionism. youtube.com/watch?v=dO7-Ij…

OUCH! Respected ad industry commentator Nick Asbury says BBH London 'Third Toilet' campaign is 'misguided'. Join the debate raging on Linkedin - link ⬇️

This might be the last thing I write about purpose. Please enjoy some extended thoughts on a recent purpose podcast and the surprisingly long history of purpose pushback – with mentions of Patagonia, Ben & Jerry's, Ford, e.l.f Beauty and OpenAI. nickasbury.substack.com/p/stengel-and-…

Latest and possibly last post on purpose in advertising and branding. Enjoy. nickasbury.substack.com/p/stengel-and-…

In Nick Asbury's latest piece.

Imagine being a dentist instead of something useful like an Inspirational Speaker

'Purpose was wrong in 2013, and it’s wrong now. And the cumulative effect is serious. When so many brands and agencies drink the same Kool-Aid, it leads to worse marketing , and a worse world...' via Nick Asbury nickasbury.substack.com/p/stengel-and-…

In memory of Brian Wilson, here's an extract from an early draft of a book I'm working on, tentatively titled Magic Words.

Hard to read the Dominic Cummings article, then read the Starmer inquiry news, without seeing at least some corroboration spectator.co.uk/article/westmi… bbc.co.uk/news/articles/…

Hello to my hordes of active followers! New post up today on the place that you're not allowed to mention on X. Link in the tweet below.