i will never stop or apologize for my commitment to covering every scandal of the week.

WE'RE HIRING AN ASSOCIATE EDITOR! If you're an experienced writer unafraid to get your hands dirty with ad tech nitty-gritty, this is for you. I've never felt more challenged & rewarded as a writer, and I love coming to work every day. come join me :) linkedin.com/jobs/view/3905…

TikTok faces a possible US ban. Now what? Media and ad experts weigh in on AdExchanger. (h/t AdTechGod ®️🍪 for a top tier meme) :) adexchanger.com/social-media/t…

More here: adexchanger.com/tv/paramount-i…

StackAdapt partners with Samba TV , using ACR data to boost CTV and linear TV metrics. As AdExchanger's Alyssa Boyle reports, this enables precise audience measurement, optimizing ad campaigns for reach and efficiency—key for the 2024 elections.

The creation & use of synthetic IDs , designed to mimic high value real people for ad bids/delivery, is and has been and enormous issues for years … thanks AdalyticsHQ & James adexchanger.com/online-adverti…

Can we jump on a quick call to discuss? yes          yes          yesyes yesyes    yes      yes         yes yes  yes  yes     yes           yes yes    yesyes     yes           yes yes      yesye      yes        yes yes          yes           yesyes

Oh hell no.

Netflix's big news yesterday. adexchanger.com/tv/netflix-is-…

Kicking off AdExchanger’s inaugural Commerce Media Summit at Programmatic IO Las Vegas 👾 🛍️ 🛒 Be there or stay square

When you ask ChatGPT for insights on CTV programmatic trading and it throws up articles you have already written.

Today, The E.W. Scripps Co. announced its adoption of OpenPass, making it the first CTV publisher to do so. Read in @AdExchanger about how using OpenPass for audience authentication works in tandem with Scripps' commitment to show-level transparency. adexchanger.com/programmatic/e…

The E.W. Scripps Company Is the first CTV publisher to adopt The Trade Desk OpenPass. OpenPass, which launched last year, creates an opportunity for Scripps to widen its scale by increasing the number of UID2s it sees. More below by Alyssa Boyle. adexchanger.com/programmatic/e…

More ad tech M&A! adexchanger.com/tv/madhive-acq…

Me: *stares into the abyss* The abyss:

👋 🎉

This is true love!!

The next generation of SpringServe is coming. Purpose-built for video, SpringServe creates a more direct path between buyers and the industry’s largest premium streaming supply footprint. Uncover what’s next: magnite.com/press/next-gen…

Their greed sickens me😑