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Mark Asquith, That British Podcast Guy In & Around Podcasting I love this! I’m tempted to take a mic to The Podcast Show and chat to people on the fly…I’ll have to hunt you guys down!

Tweaked my personal website's "podcasts" page over the weekend. Danny Brown (he/him/his) 🏴󠁧󠁢󠁳󠁣󠁴󠁿 🇨🇦 🎤 🎧 was right to take the p*ss out of how many I have done over the years AND this doesn't include Golf Lovers United GC yet or my original show (we deleted it, silly boys Garry Aylott & I). markasquith.com/podcasts/

Our guy Mark Asquith, That British Podcast Guy did this too a few years ago and it's one of the best lessons an indie podcaster can learn - think about TV shows - gone are the theme tunes at the start, in is the "hook". Do it.

Yep!

Not "to market itself", though. For YOU to market it: intentional word of mouth with ONE well-defined call to action is most effective. Do it.

The In & Around Podcasting theme is only a few seconds long but it's: 1. a HUGE earworm and 2. tells a listener EVERYTHING that they need to know, instantly. It sounds simple, but the design of it was massive AND vital. Catherine Rannus tells us how she pulled it off. #podcasting