Food is not rational. Food is culture, habit, craving, and identity. - Jonathan Safran Foer

The 3 pillars of hyper-productivity that lets you outpace 90% of people: - Energy - Urgency - Direction Think of them as speed + stamina + accuracy. When all 3 are dialed in, you become unstoppable.

Disagreeable (adjective): Quarrelsome. Contrary. Bad-tempered People think disagreeable = dominance False The man with nothing to prove doesn’t waste energy on petty arguments He leads with curiosity & openness because he knows that understanding people gives him leverage

Consistency feels impossible when your brain has better offers on the table. - Gym vs Netflix - Working vs scrolling - Clean meal vs Uber Eats Your brain isn’t dumb and it’s just picking the option that will deliver instant dopamine. If you don’t cut out cheap rewards, the

This is the 45 min routine I use to maintain 10% body fat. It’s a workout sprint built for efficiency. It hits every muscle in 3 days without wasting a second. If you can’t find 45 minutes, the problem isn’t time, it’s your priorities.

Your brain can't tell the difference between reality and imagination. This is how I went from bedbound with a failed spinal surgery to 100% recovered: I rejected the doctors' prognosis and created a new reality in my mind first. Every day I vividly imagined walking, running,

Most people fight their biology when it comes to sleep. You’ve been told to wake up at 5am but not everyone is wired to perform in the morning. There are 4 chronotypes: Lion: peak in the morning Dolphin: mid-morning focus Bear: energy follows the sun Wolf: sharpest at night

Easiest hack to double to productivity. Whatever time you think you need for a task: cut it in half. It sounds simple but your deadlines are self-imposed anyway. I’ve been forcing myself to finish in half the time and the crazy part? The work still gets done. It’s

The body you have today The money in your account The life you’re living None of it came from the decisions you made yesterday or even last week It’s the compound effect of decisions you made months and years ago That’s why consistency feels pointless at first. Because the

Everywhere you turn, there’s temptation: food, screens & cheap dopamine. The entire system is set up to make indulgence the default. If you’re not hyper-vigilant, you end up zombied out just scrolling, snacking & numbing yourself day after day. People are not inherently weak

Talent. Luck. Timing. Economy. Family. Connections. Height. Gender. Race..... The list of reasons we blame for our lack of accomplishment is never-ending. The problem is every time you blame external circumstances, you give away your power to change things. You can't change

Your brain cannot distinguish between memory and imagination. It can relive a painful past event like it’s happening right now - this is the essence of trauma. But it can also relive a future you’ve rehearsed so vividly that feels like it’s already happened - this is mental

Your brain is like a child and constantly needs proof that anything you expend energy towards has a payoff. It won’t believe effort is worthwhile unless you show it results. That’s why progress markers are so important: • The scale dropping • Weight lifted going up • Revenue

When you’re hungry, your mind sharpens. It’s biology. Your senses heighten because your body wants to find food. The same thing applies to any goal you’re chasing. That depleted state of want and need is what pushes you forward. Because of this I’ve realised I’m sharper when

The ultimate hack to consistency is to never negotiate with yourself. Your mind knows every weakness you have and it will do anything to avoid expending energy. It’ll come up with every rationalisation to: • Skip the gym • Take a “cheat day” • Lie in None of that is

The problem with most goals: If your brain doesn’t believe they’re possible, it'll sabotage you every time you make progress. That’s why even though you know exactly what to do: eat better, train, work on your business, You still quit after a week. Because deep down you don’t

This is the productivity system I learned after studying billionaires, athletes and artists: 3 principles: Energy (fuels consistent, long-term effort) Urgency (compresses time into focused sprints) Direction (ensures progress actually matters) Miss one and the whole system

The way you treat your body is the standard you set for your life. If someone is overweight it immediately tells me they lack self-respect. They have weak self-control and can’t think about long-term consequences. Having high standards in how you eat, train, and live bleed

Most people never chase more and it's not because they’re lazy or unmotivated. But just because they don’t even know what’s possible. That was me. I was making £100k. Hitting targets. Feeling like I'd made it. Until I met people who made more in a single month than I earned