"I think too many investors look for Unicorns. I prefer to look for Deer. There are more of them and they're real. I'd rather invest in real people with actual business models than a freemium one any day." Welcome to eQuo, where we realize the power of... equoshift.com

I'm starting a series of tips called #knowledgeincreasesbysharing and I wanted to kick-start 2022 sharing thoughts that I've gathered over the years.My first is related to starting this on January 3rd, and not the 1st. It is one that I've learned the hard way.

My second tip for #knowledgeincreasesbysharing comes out of a comment from Abhiraj Singh Bhal. It was a critical point, highlighting the fact that failure is a learning opportunity that allows you to be better prepared for the next idea.

"Any investor or bank that says a $5 million business is small, has clearly never built one." Welcome to eQuo, where we realize the power of small. Visit equoshift.com

I think we need to take a moment to celebrate an incredible accomplishment here... Well done and thank you for showing the best of Canada! lnkd.in/dqFPYQUm

I think this applies to people and companies too. We all have our own time to POP. lnkd.in/dNEu89AT

I had the privilege to talk with Neha Bahl yesterday about eQuo and Renew Venture Capital. It's amazing what they are doing. And as a former ad guy, I really like their logo and mission. Check it out. lnkd.in/dQxY8aCw

Well today is another exciting day. I've been an entrepreneur since before my daughter was born. She has seen the ups and downs of what it means to be a founder. This week she turned 18. Today she made her first investment ever, in eQuo via FrontFund…lnkd.in/dFKuRAdz

#GoSmallCanada We stopped by The Three Speed last night to #eatlocal, #drinklocal and #SupportSmallBusiness. Food was amazing and its a #hiddengem in the Dufferin Grove neighbourhood of #Toronto. Let's make this a summer where we #gosmallcanada!

Theflowerroom.com is a #hiddengem in our #Toronto #HighPark neighbourhood. Arrangements are beautiful & deliveries are handled by MotorMike on his motorbike. #GoSmallCanada is the biggest "small" movement to support #smallbusiness. Tag a business & add #GoSmallCanada

The Great Mallard County Market is a great small stories who began their journey selling jams and sauces at the North Oshawa Farmers' Market and create a store in #Cabbagtown, #Toronto. Check out thegreatmallard.com and let's #GoSmallCanada and support our #hiddengems.

Consumers across the country are encouraged to share their purchases in small businesses across Canada with photos or videos on social media. Shoppers are asked to tag their favourite small business and use hashtags #GoSmallCanada and your #city or #town. gosmallcanada.com

Moonbeam books is a real #hiddengem in the #highpark #babypoint area of #toronto. They have a philosophy that Every kid can love reading - they just need the right spark. You can find them at moonbeambooks.com or visit their location at 327 Jane Street in #Toronto.

Calling out Ernie’s Icebox (erniesicebox.com) for #GoSmallCanada. Ernie’s is proudly local and made completely from scratch. Julia just opened a store front at 403 Jane St in the #Highpark area of #Toronto. erniesicebox.com.

Sharing Nourished Roots Market Garden (nourishedrootsmarketgarden.com) for the eQuo #GoSmallCanada Challenge. Nourished Roots Market Garden is a 2/3 acre micro farm located in beautiful #Mono Ontario on rented property. They practise no-till and hand tend their crops.

I'm highlighting Oceah Oceah #toronto for #GoSmallCanada challenge. Oceah Oceah SUP X YOGA has a mission to connect people of all nations with and to water. As #Indigenous women, they are taught that women have a responsibility to the water, so book at oceahoceah.com/home.

#GoSmallCanada I'm highlighting the Cape Croker Park ZIIBAAKDAKAAN Maple Syrup from #Neyaashiinigmiing. This is a First Nations product, and the Chippewas of Nawash have made maple syrup at this exact location for centuries. ziibamaple.ca

For the past 13 years, I've taken my daughter on a Daddy/Daughter canoe trip. This year we are visiting the Point Grondine Park which is why I'm highlighting this destination as part of the EQUO #GoSmallCanada Challenge. grondinepark.com.

"Small businesses bring life and spirit to our local communities... And that's why I'm supporting 'Going Small' with eQuo!" -Chris Carder, We're challenging Canadians to participate in #gosmallcanada! You can learn more at gosmallcanada.com #smallbusiness

We picked up 500 bottles of Ziibaakdakaan Maple Syrup for the Neighbourhood Coffee "Giving Box", for the holidays. You can purchase yours for only $60 at neighbourhoodcoffee.ca/products/the-g…. After all, the only thing better than a gift is one that keeps on giving! #Indigenous #GoSmallCanada