Social video is the world's largest focus group, and 99% of brands aren't even in the room. Every TikTok, every Instagram story, every YouTube comment—unfiltered human truth, completely ignored.

While brands count likes and shares, their competitors are using AI to understand why people actually care. Guess who's winning?

Traditional social listening: "Our brand was mentioned 847 times." AI social intelligence: "Here's exactly why your customers are frustrated and three ways to fix it."

Social video is the world's largest anthropological study, updated in real-time. Most brands are still reading last year's textbook.

Your competitor's social strategy isn't what they post—it's what their customers say when they think no one's listening.

Your competitor's sponsored content shows their strengths. Their influencers' organic content reveals their weaknesses. Capitalize on it with DeepListening (link in bio)

Traditional market research asks what customers want. Social intelligence shows you what your competitor's influencers are already begging for.

Are you an "AI-forward" marketer? Do you wish you could add realtime socialIntelligence data about TikTok and Instagram directly into your LLM chat workflows for creativeStrategy, brandManagement, and new business pitches? We're launching a thing for that -- the Glystn MCP. 🔥

Creator vetting used to take hours. Glystn can do it in 15 minutes. Commercial saturation, competitor sponsor history, audience trust... each requires significant diligence. Here's the 3-step process major influencer and media buying agencies like Division D are using on

anyone want a zerg to do this for you automatically?

I WANT MY (social intelligence) M-C-P! 🤘 Sadly, MTV officially just died. But awesomely, the Glystn MCP is alive and well, and here to fill the void! How, you ask? In its hayday, MTV was how you would discover new artists and emerging cultural trends. Today, the Glystn MCP

Glystn is proud to announce our partnership with Stagwell’s The Marketing Cloud to provide next-generation social trend and creator discovery capabilities to their customers via its new Agent Cloud platform. Agent Cloud provides agencies and clients enterprise-grade, secure

This workflow could be 100x by swapping in the Glystn MCP to get TikTok hooks instead. Why? 1. You want more than just hooks to build engaging content that converts. Glystn gives you full content and stylistic patterns for any niche or segment of posts — language patterns,

We analyzed 1,000s of brand intelligence sessions over the last 90 days on Glystn. One pattern dominated... Micro-creators (10K-100K followers) are outperforming mega-celebrities 3:1 on engagement rates. The shift? From "How many followers?" to "How real is their community?"

A telecom brand's internal docs said they stood for "Reliability, Simplicity, Ambition." But consumers said something completely different. Glystn was used to analyze organic social conversations about a major internet provider to understand what values consumers ACTUALLY

4 major telecom brands walked into a bar. ALL claimed "Innovation" in their marketing. Only ONE was naturally associated with "Community" by consumers. That brand used the gap to completely reposition. Want to find gaps? Here's the workflow: 💬 The Prompt: "Analyze social

9 beverage brands talked about "premium quality." Zero consumers used that language on social. Consumers cared about origin stories and craft heritage. Here's how to find your gap: 💬 The Prompt: "Analyze the past 12 months of [BRAND] to identify 'Dominant Conversation Modes' -

Language shifted from "love this" to "used to love this" two weeks before it could have become a crisis. Questions about ingredient sourcing buried in neutral posts. Traditional sentiment tools missed it. Here's what caught it: 💬 The Prompt: "Search posts mentioning

"Cognitive performance through nutrition" identified 18 months before mainstream—while showing up in just 3 micro-communities: biohackers, meal preppers, productivity creators. By the time competitors noticed? First-mover advantage locked in. Here's the workflow: 💬 The Prompt: