Giles Pratt
@giles_pratt
IP, tech and data lawyer @freshfields. Co-editor of https://t.co/wizPj0FL78. (Amateur) photographer. Gadget lover. Views my own.
10-12-2017 23:59:36
192 Tweets
144 Followers
272 Following
Great insights from Kristin Lemkau J.P. Morgan on how #machinelearning can make marketing more human and drive engagement, by learning from other ads and comms. “Don’t sell. Invite. Give insights and value. The consumer is in control.” #websummit
