Making changes in a marketplace means balancing a lot of different interests. I wrote this post on how to do that without hurting the marketplace. giladhorev.com/posts/three-ty…

This James Turrell piece is really a bit much.

COVID requires managers to find novel ways to build connection and motivate employees, which can lure them to seek cheap popularity that will do more harm than good. Help them resist temptation: giladhorev.com/posts/coaching…

New post! If you're building a consumer startup, this is for you 🔥 I was lucky to work with the great Dan Hockenmaier on this piece, along with the always incredible First Round team 🙏 It's definitely one of my favorite posts ever. Don't miss it. firstround.com/review/drive-g…

New post, co-written with Casey Winters. Understanding the spectrum of marketplace models can help you create the most effective mid- and long-term product strategy. giladhorev.com/posts/sequenci…

Platforms can create immense value for SaaS companies. But “build it, and developers will come” doesn’t work. In this post Casey Winters and I cover the types of platforms and what's it takes to make them a success. giladhorev.com/posts/so-you-w…

Generic advice for marketplaces is to “own the transaction”. It’s not always right, and even when it is, there are many ways to build marketplace payments. In this essay I cover the different options and how to choose. giladhorev.com/posts/marketpl…

I teamed up on an essay with Reforge. It dives into a mistake many marketplaces make when investing in supply-side features and provides actionable tips for how to get it right. 👇