A family business with deep Italian roots reflecting a true passion for handmade quality and attention to detail. Embrace the spirit of SUOMY Racing with the professionally tested and developed Suomy Cycling #Gunwind. #SuomyCycling #EmbraceTheSpirit #suomygunwind

Foundations are critical. You can then build on these with the 'elite performance' stuff - in cycling = aero. Super lucky to be Victorian Institute of Sport athlete & have support of nick owen for aero testing on the Ridley Australia @FEsportsAU Dean! #cycling #timetrial #aero #SportScience

Tougher, Wider and Tubeless Ready. The All-New Pirelli Cinturato Velo is coming... #PirelliVelo #PirelliCinturato #Pirelli ow.ly/pdEc50hvJOS

.Jan Frodeno having a bit of fun during his KICKR trainer session with this trick. #steppingitup #wahooligan #janfrodeno #kickr #TuesdayMotivation

Introducing the @wahoofitnessofficial ELEMNT BOLT in Limited Edition Bold Red and Chartreuse Yellow! Available now for Pre-Order thru all #Wahoo dealers but be quick before they're all gone! #wahoofitness #wahooligan #elemntbolt #inmyelemnt #limitededition ow.ly/uVA750hFa5J

#Wahooligan Peter Sagan takes an impressive win on the uphill finish on stage 5 of vivre la révolution into Quimper! Wahoo #WahooFitness #elemntbolt #inmyelemnt #ridetherevolution #petersagan #tdf2018 #fesports #supportlocalindustry 📸 Tim De Waele

The @astuteitalia Moon VT. Characterised by a full carbon main and counter-body construction for significant vibration reduction and maximum performance. 100% produced by hand in Padua, Italy. 🇮🇹#AstuteItalia #HandMadeSaddles #RideComfort #MadeInItaly #AstuteSaddles

Meet the wahoofitnessofficial KICKR HEADWIND, the worlds first cycle specific smart fan! Sensor controlled to increase with either your speed or heart rate and with a targeted airflow… instagram.com/p/Bo8UT52BBwQ/…

#CinturatoVelo available now from m all Pirelli Velo retailers! #pirellivelo #fesports #supportlocalindustry

Ride, clean, lube, repeat! With Soudal Bike you don't need your own personal team mechanic to maintain that professional shine. ✨ #SoudalBike #teamlottosoudal #soudalcleaning #procycling #bikemaintenance #bikemechanic #fesports #supportlocalindustry

Rumors travel fast, stay tuned to be 💯% sure...... #comingsoon #fesports #supportlocalindustry

***News Flash*** FE Sports are proud to announce their partnership with 100% as the official Australian distributor of its Cycling and MTB product lines as well as managing 100%'s performance eyeware segment in both Australia and New Zealand. #Ride100Percent #FESports

"There is no winning without hard work" - @mathieuvanderpoel for 100% #Ride100Percent #speedcraft #speedcraftsl #eyewear #vanderpoel #fesports #supportlocalindustry

"Pirelli promised a new level of puncture resistance with the release of the Cinturato Velo. We can confirm that, with a score of 20 points in our tread puncture test, a new benchmark has been set." #CinturatoVelo #PureProtection bicyclerollingresistance.com/road-bike-revi…

Struggling for gift ideas with (only) 29 sleeps to go...? @wahoofitnessofficial has you covered! 😉🎅🎁 #Wahoofitness #Wahooligan #RideTheRevolution #wahookickr #wahooelemnt #inmyelemnt #wahoobolt #wahootickr #wahooheadwind #kickrclimb #xmas #fesports #supportlocalindustry

What tyre would you choose for your local terrain?! AMB Magazine is holding a competition to WIN one of 10 pairs of Pirelli Scorpion MTB tyres! It's free and EASY to enter! Click HERE: ambmag.com.au/win . #Pirelli #PirelliScorpion #UnconditionalPerformance #mtb #mountainbike

The all new 100% Altec gets reviewed by AMB Magazine "It's one cool cucumber... The new 100 Percent Altec trail helmet looks ready to sit comfortably atop your noggin. " 🤘💯 READ MORE HERE: ambmag.com.au/feature/tested…

If you are heading to Eurobike this year, make sure you swing past the Wahoo Booth (B3-504) at 10am on the 4th Sep to see the NEXT BIG THING Wahoo has lined up! What will it be? Let us know your thoughts below! 🤔👇 #InMyELEMNT #Wahooligan #ChoiceofChampions #Eurobike

Watch: Testing Pirelli Scorpion Tyres ambmag.com.au/video/watch-te… #amb #bike #mtb #ambmag

We are excited to have BMC MTB Racing Team join the #wahooligan community of athletes. “The supreme customizability, user-friendliness, & overall reliability of the Wahoo BOLT... are all features that have been in high demand for our team members.” Team Dir. Alex Moos #inmyelemnt