B2C sales in hospitality aren’t about more visibility—they’re about better alignment. Partnerships, data, and intent-driven campaigns now define who truly controls demand. wix.to/Bc5FdBO #FerrConn #HospitalitySales #DirectBookings #LuxuryHotels #TravelTrends

In hospitality, B2B sales isn’t about volume—it’s about depth. Brands that invest in trade relationships, education, and presence build demand that lasts beyond market cycles. ferrconn.center/4svU2IJ #FerrConn #HospitalityB2B #TravelTrade #LuxuryHotels #TourismTrends

B2B didn’t lose relevance. It lost attention. Salesforce didn’t advertise—it performed at creator scale. Is this the end of traditional enterprise marketing? #FerrConn #B2B #MarketingTrends #CreatorEconomy #TechStrategy ferrconn.center/B2BSales

If AI learns from the past, who’s responsible for its future? Dove proved the real risk isn’t using AI it’s letting it define humanity without values. #FerrConn #AIethics #BrandStrategy #FutureOfMarketing #DigitalCulture ferrconn.center/Marketing

PRWeek Awards 2026 reveal a turning point: ethical AI matters more than novelty, impact outweighs impressions, and human narratives outperform automation. Is this the end of hype-driven PR? #FerrConn #PRTrends #EthicalAI #CommsIndustry #BrandImpact ferrconn.center/PR

The American Eagle controversy proves a hard truth: brands don’t own meaning anymore. In a hyper-aware culture, context can overpower creativity and intentions can become irrelevant overnight. #FerrConn #BrandRisk #CulturalContext #PRCrisis #MarketingTrend ferrconn.center/PR

SEO ranked links. GEO earns mentions. As AI engines decide which brands become “truth,” authority and data now matter more than keywords ever did. #FerrConn #GEO #AITrends #DigitalPR #MarketingStrategy ferrconn.center/PR

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TravMedia Summit NYC highlights how travel PR, journalism, and content are converging. One day, multiple perspectives, and a shared focus on how stories shape the future of tourism media before IMM meetings even begin. #FerrConn #TravelPR #Tourism #NYC ferrconn.center/IMM

Independent publishers, legacy voices, and wellness experts all in one conversation. Is the future of travel media driven more by niche authority than mass reach, and are destinations ready to adapt to that shift? #FerrConn #Travel #Tourism #Wellness ferrconn.center/IMM

If performance alone created value, branding wouldn’t exist. Marty Supreme reminds us that perception, narrative, and media control have always defined who wins attention and who disappears. #FerrConn #BrandPositioning #MarketingStrategy #MediaPower #B2C ferrconn.center/MartySupreme

When leaders are treated like assets, crisis stops being rational. Bugonia shows how brand positioning and narrative control matter most when truth collapses and fear takes over. #FerrConn #CrisisComms #BrandNarratives #AssetManagement #Leadership ferrconn.center/AssetManagement

Talent doesn’t disappear relevance does. Sentimental Value questions whether influence is earned through skill or maintained through access, narrative, and strategic association. #FerrConn #Influence #Brand #PRStrategy #CulturalInsight #SentimentalValue ferrconn.center/PR

AI made Coca-Cola efficient and less human. Pepsi didn’t just respond, it reframed the debate: in a world of perfect algorithms, imperfection feels premium again. That shift matters more than ad spend. #FerrConn #BrandWars #Marketing #SuperBowl #Branding ferrconn.center/Marketing

In the attention economy, a “quiet” event is a failing asset. Strategic friction keeps brands culturally dominant while others fade into irrelevance. Comfort doesn’t trend—conversation does. #FerrConn #BrandStrategy #PRInsights #AttentionEconomy #Cultural ferrconn.center/PR

Sales no longer fail from lack of data, but from lack of emotional insight. Neuro-webinars read attention, sentiment, and hesitation in real time. In 2026, empathy isn’t soft. It’s strategic. #FerrConn #NeuroWebinars #B2BSales #AITrends #DigitalFuture ferrconn.center/B2C

Super Bowl LX didn’t just entertain—it exposed a shift. Culture now connects what demographics divide. Brands fluent in identity don’t chase attention; they earn relevance. #SuperBowlLX #BadBunny #MarketingShift #BrandRelevance #GlobalCulture #FerrConn

Cultural moments don’t scale alone. AI, data, and partnerships turned Super Bowl LX into a live ecosystem where culture, commerce, and identity converged in real time. #CulturalFluency #Superbowl #BadBunny #halftime #FerrConn ferrconn.center/4tqqVa2

Luxury hotels didn’t just host guests, they rebranded around culture. Revenue surged beyond the event itself. Representation proved to be high-margin strategy. Is cultural capital the most underpriced asset in hospitality? #FerrConn #SuperBowl ferrconn.center/4tqqVa2

Hot take: World Cup sponsorship is no longer about brand visibility. It is about building ecosystems that fans live inside. The real competition may not be on the pitch. Read more: ferrconn.center/WorldCup2026 #FerrConn #WorldCup2026 #CocaCola #Lenovo #Adidas #Budweiser #HomeDepot