#Salesforce is investing even more on their #Loyalty platform with new features launched as badges, engagement widgets on third party channels ... to boost engagement Salesforce winter 2023 release: The business executive’s guide, part 2 buff.ly/3HdyPh6 via MarTech

"An immersive training program, where product managers can simulate a real-world customer problem while receiving regular coaching," #ProductManagement #ProductManager What separates top product managers from the rest of the pack buff.ly/3Xn1So1 via McKinsey & Company

Focusing on value and supporting your customers in reaching their financial goals are clear product objectives for 2023 #Product #Digital #CustomerCentric What Do Your Customers Want in 2023? buff.ly/3Ws60Sl via Harvard Business Review

Data is focused on Technology and Use Cases, not enough on Culture. It should make the same shift as Digital has done a few years ago #Data #DigitalTransformation #DataTransformation #Business Action and Inaction on Data, Analytics, and AI buff.ly/3J6IAio via Massachusetts Institute of Technology (MIT)

An amazing AR gaming platform. Just imagine doing the same with #tourism gamifying the experience and granting access to VIP events. Who is in? #Loyalty #Gamification NBA All-World: Taking basketball video games back to the streets buff.ly/3DfJJQW via @Engadget

Interesting approach to design you product feature roadmap: target audiens, feature adoption, feature retention, satisfaction #Product #ProductManager #ProductOwner TARS: A product metric game changer buff.ly/3Y0olae via UX Collective

I would even go beyond: build a Business Model, not a list of features #ProductManagement #BusinessModel #ProductManager #ProductOwner Build a company, not a feature buff.ly/3Y1OQML via TechCrunch

Interesting framework about how to create a high performing #marketing organization #Martech A 5-point framework for creating a high-performing marketing organization buff.ly/3XZZxiQ via MarTech

Artificial Intelligence has a lot of Use Cases and one of the primary is about #DataManagement: Classification, Cataloging, Quality, Security, Data integration #AI #ArtificialIntelligence #Data How AI Is Improving Data Management buff.ly/3WFcv4g via @Massachusetts Institute of Technology (MIT)

Take an Loyalty Augmented Realtiy app and then add NFT - this is opening a new wolrd of possibles for the Loyalty Programs #Loyalty #LoyaltyProgram #AR #NFT #Blockchain The future of loyalty programs in an NFT world: Starbucks Odyssey buff.ly/3H5YUNT via UX Collective

Predicting the future of Travel and Tourism is even more complex since Covid 19 and it seems that it will not get easier soon with a potential recession #Travel #Toursim Mastercard Warns Travel Demand Will Hit a Peak Slowing Revenue Growth buff.ly/3Rh2v0f via Skift

It is great that Design becomes core to our businesses, and this comes with a certain kind of commoditisation. But how far should we go? #Design #UX #ProductDesign #StrategicDesign “Everyone Used to Be a Designer” buff.ly/3Y9jkMY via UX Planet

Focus on key #Data projects that bring value to the company then move to #DataProduct once you have the right level of maturity. After you can move your focus to Governance and Culture. 8 Strategies for Chief Data Officers to Create Value buff.ly/3RI2uTn via @Harvardbiz

Some very interesting data about Loyalty: "Rewards win, but gamification presents a valuable opportunity" #Loyalty #Rewards #Ecosystem Introducing the Australian Consumer Loyalty Survey buff.ly/3HUy7pn via McKinsey & Company

From Mission to Goals through Vision and Strategy - how to define a design team’s mission The strategy house: how to define a design team’s mission #Design #UX buff.ly/3Yabjru via @UXdesigncc

The first impact of #AI on #ProjectManagement will come from the ability to better select and prioritize, whether it is the project, the task or the resource/budget allocation How AI Will Transform Project Management buff.ly/3X4xptN via Harvard Business Review

It seems that the commercial success and growth for Apple comes more from the ability to deliver products nowadays than features or innovative design #Design #Apple Is Apple’s chief operating officer its new Jony Ive? buff.ly/3Y38Pec via Fast Company

"Delivering tangible benefits, having ways to measure impact is a key aspect of every DesignOps practice." #Design #BalancedScoreCard #DesignOps DesignOps: OKRs or balanced scorecards? buff.ly/3Yu77lT via @UXdesigncc

Customer loyalty is built on trust. Your architecture is at the heart of this trust. If your tech stack is not reliable, you could jeopardize the trust that your customers have placed in you. Embedded trust is essential fastcompany.com/90948651/embed… #Loyalty #GDPR

Companies now rely less on external consultants as their in-house teams are trained to use strategic tools like the Osterwalder business model. Design giant Ideo cuts a third of staff and closes offices as the era of design thinking ends buff.ly/3QoIxk9 Fast Company