Geno Prussakov
@eprussakov
Serial entrepreneur, affiliate marketing expert, @AMNavigator & @LoyalizeHQ CEO, keynote speaker, author, @Cambridge_Uni alum, @BUQuestrom guest lecturer & more
ID: 15458297
http://prussakov.com/geno 16-07-2008 19:12:11
34,34K Tweet
14,14K Takipçi
36 Takip Edilen
📚 BOOK OF THE MONTH: "Outliers: The Story of Success" by Malcolm Malcolm Gladwell
Microsoft Shutting Down Skype, Initially Built by Affiliates amnavigator.com/blog/2025/02/2… ...yep, they were AM Navigator's first big client
As I'm listening to "Focus", a fun book by Heidi Grant & Tory Higgins of Columbia University, I can't help but extrapolate the application of Promotion vs Prevention focus to #affiliateprogram management. Great #affiliatemarketing managers must be both! linkedin.com/posts/eprussak…
📚 BOOK OF THE MONTH: "The Power of Regret: How Looking Backward Moves Us Forward" by Daniel Pink
"Innovate or die, and there's no innovation if you operate out of fear of the new or untested," wrote Robert Iger, CEO of The Walt Disney Company. Innovation has been the key ingredient for success in the ever-evolving industry of affiliate marketing. More here: amnavigator.com/blog/2025/09/1…
BOOKS OF THE MONTH and every business owner's must-reads: 📚 "The E-Myth Revisited: A Guide to Starting a Business in a Productive and Successful Way" by Michael E. Gerber 📚 "Built to Sell: Creating a Business That Can Thrive Without You" by John Warrillow