Parth Shrivastava (@tweetsparth) 's Twitter Profile
Parth Shrivastava

@tweetsparth

Product Growth and Marketing | Prev @bureauidentity, @kommunicateio, @IITHyderabad | 1X Founder | Poetry, Cricket, Football, Tennis and Everything in Between

ID: 260830373

calendar_today04-03-2011 17:56:52

1,1K Tweet

453 Followers

850 Following

Parth Shrivastava (@tweetsparth) 's Twitter Profile Photo

PLG Series #1 Product-led Growth is not only something we talk about at Kommunicate. It is something that we have implemented and reaped excellent benefits from it. We reached 500 customers without a sales team, with a CAC to LTV ratio of 1:7, no kidding! 1/n πŸ‘‡

Parth Shrivastava (@tweetsparth) 's Twitter Profile Photo

While I used to be a huge fan of SEO, it has ruined content writing (and reading) for me. Now my default is to go to page 4/5 of search results and dig valuable content there. Can we now stop using the phrase - The Best Place to Hide a Dead Body is Page Two of Google. Please.

Parth Shrivastava (@tweetsparth) 's Twitter Profile Photo

The purpose of product marketing is up for debate - is it strategic, tactical, or a combination of the two? The answer? It depends. Think of product marketing as an elastic band – it needs to fit the needs of your product, teams, and market.

Parth Shrivastava (@tweetsparth) 's Twitter Profile Photo

In the midst of vibe marketing, no-code coding, and em dash conundrum, don't forget to break a rule or two. Thanks for reading Logical Conclusions. Subscribe to get musings on growth, writing and life, in general. Sometimes: Build something heavy. Go against the norm. Write

Parth Shrivastava (@tweetsparth) 's Twitter Profile Photo

True success is when you and your customer have the same goals for the product. What is awesome in your product is awesome for them too, you've hit the jackpot. #onmarketing #productmarketing

Parth Shrivastava (@tweetsparth) 's Twitter Profile Photo

Marketing is synonymous with helping and enabling. You enable your team, users, customers, and their end-users, as well as contractors, partners, and CXOs, to achieve their goals. The day you start thinking of marketing as a enabler rather than a hack, things will fall in place.

Parth Shrivastava (@tweetsparth) 's Twitter Profile Photo

Underselling kills a b2b SaaS softly. Because it is backed by the fear of losing mediocre customers and not by the opportunity to grab loyal, high LTV ones.

kuldeep (@ku1deep) 's Twitter Profile Photo

Practically no Indian investor is bullish on the future on India. They don't know how. It is amazing how few Indian investors have ever actually built or even run a business. A friend once described the desi VC class as the San'Shyuum of the startup Covenant. I think it was

Narundar (@narundarm) 's Twitter Profile Photo

5 dead in helicopter crash, Kedarnath. 4 dead in bridge collapse, Pune. 6 injured in flyover slab collapse, MP. 1 injured in zipline belt failure, Manali. All in one day. When rare accidents become frequent, it's not bad luck, it's corruption, lack of safety checks, and no