The Australian Government Style Manual is now in public beta: stylemanual.gov.au 🥳. It's been a long long journey. I'm so proud to have been part of it. Please let us know what you think (especially gov #ContentDesign folks).

When the name of your service creates false expectation, and how one word can have an immediate impact. Designing to improve a live pension service - dwpdigital.blog.gov.uk/2020/07/17/des… #WhyWordsMatter

"Content is powerful. But, used without consideration it can frustrate, upset and confuse. How can we design more responsibly?" Excited for this line up: eventbrite.co.uk/e/responsible-… #ContentDesign

A 'kangaroo word' is a word that contains the letters of a related synonym inside it, such as BLOssOM, cHickEN or hoNOuraBLE.