Author marketing tip - For a new book, run Amazon ads over at least 30 days. #writers #bookmarketing

Author marketing tip - When running a Kindle Countdown Deal, promote it on at least one deal site per day. #writers #bookmarketing

Author marketing tip - Avoid adding your book to a non-relevant category on Amazon just because reaching its bestseller list may require fewer sales than the lists of relevant categories. #writers #bookmarketing

Author marketing tip - Toward the end of your book descriptions on Amazon, include the names of well-known authors whose readers may enjoy your book. #writers #bookmarketing

Author marketing tip - Consider running a giveaway for a few bestselling books in your genre, and offer each participant something by you, for free. #writers #bookmarketing

Author marketing tip - Consider running a Kindle Countdown Deal for multiple books of yours at the same time, and including all the deal links on one landing page. #writers #bookmarketing

Author marketing tip - Be sure the text of your Amazon ads is about a topic that's mentioned in the description on the book's Amazon page. #writers #bookmarketing

Author marketing tip - Add book trailers to your website. #writers #bookmarketing

Author marketing tip - If you're running a book giveaway, offer extra entry points to people who get others to sign up. #writers #bookmarketing

Author marketing tip - Amazon ads for books can have high conversion rates, since people visit Amazon on days they're looking to get their next book. #writers #bookmarketing

Author marketing tip - If you're running a Kindle Countdown Deal, run BookBub ads over the whole week, upping the spend each day. #writers #bookmarketing

Author marketing tip - When running BookBub ads, include your book's discounted price on the ad graphic. #writers #bookmarketing

Author marketing tip - Consider running Facebook lead ads, which let people sign up for your email list with just one click. #writers #bookmarketing

Author marketing tip - If the cover of any of your books doesn't visually convey its main subgenre, consider a redesign. #writers #bookmarketing

Author marketing tip - The visuals of your book cover, A+ Content, and book trailer should have similarity. #writers #bookmarketing

Author marketing tip - The links in your social-media bios should lead to something for free you're giving out in exchange for an email address. #writers #bookmarketing

Author marketing tip - After creating a social-media video to promote a book, post it to at least three networks. #writers #bookmarketing

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