🔥The 9th Round of Easy Loan, Earn $40 Reward is in progress❗️ ⏰ Promotion Period: January 15th - Feburary 15th, 2025 👉 Register now and check more details at gate.io/campaigns/358

Catch the spark this March with the latest issue of the TBI newsletter reporting on these need-to-know updates in #marketing & #publishing: 🤖 Synthetic Data 🌐 Scholars on Social 🗣️ Connecting with Colleagues 🤝 Upcoming Conferences Subscribe for more! bit.ly/3XUKdWX

Please join us in welcoming Marketing Manager Rowan Banham back from maternity leave 🥳 Rowan is TBI’s resident #MarketResearch expert, working with clients on projects to understand researcher attitudes, needs, and preferences. Meet the rest of our team: bit.ly/4eoRHqQ

Here’s some #WeekendReading for you! Delve into a new trend in #MarketResearch with our March newsletter 💡 Synthetic responses use #AI-generated data to simulate human input, but how can they complement traditional research methods? Read our perspective: bit.ly/4l9enzN

Last week, the TBI team gathered in Oxford for our bi-monthly meet-up 💡 Plenty of great discussions: social strategy, market challenges, and how we keep building our expertise in #Marketing for the #ScholarlyPublishing space.

🚀 We’ve arrived at #ReduxConference! Caught a great keynote by Chris Leonard on the transformative opportunities that #AI presents University Presses. We're looking forward to connecting with more industry leaders and exchanging ideas—let’s chat if you’re here! 🌟

We’re building on last year’s insights—and we need your help! 💪 Data, analytics, and measurement were the biggest challenges, followed by technology readiness. Increasing submissions was your top priority. What’s changed since then? Join our poll or share your thoughts! 👇

Happy #NationalPetDay! 🐾 You’ve met the TBI team—it’s time to show some appreciation to our colleagues off screen (be they furry or feathered 🐓). We’d love to meet your animal family too! Let us show some love to your perfect pet by dropping a photo of them below 👇

Transform your strategy! We recently completed a project focused on building personas and refining audience segmentation—helping our client lay the groundwork to reach the right people with the right messages 🎯 Want to do the same? Get in touch 📩 bit.ly/3E1uZJg

Tiny Sparks, big ideas 💡✨ Say hello to the latest issue of the TBI newsletter reporting on these need-to-know updates in #marketing & #publishing: 🎯 What's Shaping Marketing 💆 Stress Awareness 💭 Redux Reflections 📆 Upcoming Events Read now: bit.ly/42NECod

Happy #Easter from the TBI Communications team! 🌸🐣 We hope your Easter is sweet! 🍫

If you haven’t read the April edition of Tiny Sparks, you’re missing out on important updates in #marketing and #publishing 👀 In this issue, we celebrate the TBI team, share our tips for managing stress & reflect on the ALPSP Redux 2025 Conference 🔗 bit.ly/4lN3XGA

Get your ducks in a row with this #WeekendRead from Scholarly Kitchen & Charlie Rapple 🐥 Improve your communication by learning the art of #RubberDucking; a tech industry trick that involves reading out loud to a rubber duck to reveal & resolve problems: bit.ly/44mM6Qn

We're catching up on reading, streaming, and listening this #BankHoliday – here's what the TBI team are loving right now 📚📺🎧 How will you be spending your Monday?

Will you be attending the SSP Annual Meeting in two weeks? 🌟 What's on: TBI's Senior Consultant Kelly will be presenting a poster session on successful #SocialMedia strategies 📩 Get in touch: Drop Kelly a DM on LinkedIn to connect at #SSP2025 bit.ly/4kfHYa9

Looking to see measurable improvements in #MemberEngagement and growth? TBI recently supported the English Association to strategically: ✅ Improve member retention ✅ Reach new target audiences ✅ Better articulate the EA's value proposition Learn how: bit.ly/4kg1xOY

How can you reach researchers in #China? Take a look at our blog for #ThrowbackThursday 🎯 Guest author Gin Li reveals her tailored approach enabling journals to establish a significant presence & credibility within the diverse & complex Chinese market 👉 bit.ly/4mjoW3Q

It's #InternationalDayofMarketing – but that’s not all! It's time for a new issue of Tiny Sparks to the Big Idea 🌟 Our May newsletter is brimming with insights on #storytelling, communications strategies, AI-powered ads, & more. Subscribe & read now: bit.ly/4jF5RXz

🆕 Google Ads new AI Max (beta) is here – AI tools to boost your #SearchAds. But don’t hit autopilot just yet: #AI needs monitoring to stay on-message and goal-aligned. Catch up with Tiny Sparks to the Big Idea 👉 bit.ly/4jzSBmZ #MarketingTips