So I wrote a thing that will greatly irritate my dean, provost, president, the Board of Regents, and the Governor. To quote from the Klingon (or Mohawk?) "Today is a good day to die." ajc.com/education/get-…

Excited to share our latest piece on the paradox of marketing to caregivers, today in Harvard Business Review! Based on my dissertation research with amazing co-authors Mary Steffel Elanor Williams & Mike Norton. hbr.org/2021/09/the-pa…

Although social media encourages women to embrace natural beauty and post makeup-free selfies, new UGA research has found the rise of #nomakeup actually led to a marked increase in the sale of cosmetic products as women strive to achieve a "natural" look. t.uga.edu/7sH

Five researchers at the Terry College of Business will have projects funded this fall through the college’s inaugural round of Business, Systems, & Technology Innovation Research seed grants. news.terry.uga.edu/articles/terry…

Excited to share coverage of our research by Chicago Booth Review on the effort behind ✨natural✨ beauty! Using Nielsen sales data housed at the Kilts Center @chicagobooth, we examined the no-makeup movement on #Twitter and cosmetic sales. We found (1/3) review.chicagobooth.edu/marketing/2021…

New research from University of Georgia management professor Laura Little shows that companies that support new moms when they return to work not only reduce their stress level but also the stress level of their partners. news.terry.uga.edu/articles/study…

Giving a talk on existential authenticity & makeup at #SPSP2022 ✨Shared Reality & Authenticity Preconference✨! Check out talks by @ericarbailey, Sandra Cha, @alinicoman, George Newman, @diegoareinero, Thalia Wheatley Thanks to organizers Maya Rossignac-Milon & CBH!

Great talk by amazing UGA Marketing Phd student Lan Anh Ton on the impact of removing unethical founders Consumer Psychology ! This was one of Lan Anh’s first ideas when starting grad school and it is great to see it come to life!🎉

"People really appreciate their routines. They're not always seeking excitement." Julio Sevilla, associate professor of marketing at the University of Georgia, talks to CNN about Walgreens new digital freezer screens. cnn.com/2022/03/12/bus…

Having a great time at the 2022 Southeast Marketing Symposium Terry College | UGA UGA! A rare assistant prof pic with Sarah Whitley, Pengyuan Wang, & Tari Dagogo-Jack. Also great talk as always by @NicoleInThePhD! 🎉

What a great day of research!

Congrats to Lan Anh Ton my PhD student Terry College | UGA UGA for winning the 2022 Mathew Joseph Emerging Scholar Award! This award is given to one doctoral student a year based on their productivity and the novelty and relevance of their research. She is so deserving!🥳

How can qualitative interviews complement experiments? Join Fleura B, Sarah Whitley, Ximena Garcia-Rada and me at Association for Consumer Research (ACR) for a panel and Q&A discussing complementary strengths, diff approaches, an example, and when they might be preferable a field study. [5.9, 8:30am Sat in GS16]

Thanks for the interest in our #ACR2022 session on #qualitative interviews for experimental studies. A copy of the slides: dropbox.com/s/oyi94bmsllq8… Message me if further questions. Together with Carey Morewedge Sarah Whitley Ximena Garcia-Rada we hope to have started the conversation

I’m honored and humbled to receive this year’s JCP Best Paper award by an Early Career Contributor for my paper “Relational spending in funerals: Caring for others loved and lost” coauthored with Sarah Whitley, Fleura B, Dan Ariely, and Carey Morewedge.

Congratulations to Ximena Garcia-Rada for this award and her and Sarah’s perseverance!!! 👏👏👏This paper took several tries to publish, and they learned econometric and qualitative methods along its way to an award winning paper.

Why won't men go to therapy? Identifying barriers to men's uptake of #mentalhealth applications, by Questrom School of Business, Boston University's Jaewoo Lee and Remi Trudel in Consumer Psychology. myscp.onlinelibrary.wiley.com/doi/abs/10.100…

Just got back from a trip? My colleague and I would love to learn about your rental experience. Please consider taking our short survey. linkedin.com/posts/sarah-wh…

A new Journal of Marketing study finds that positive emotions affect the words used in search queries and can boost clicks on paid search ads, helping marketers optimize their #SEM strategies. Learn more here: bit.ly/3Tp1QvT Sarah Whitley Terry College | UGA #digitalmarketing

The UGA Terry College of Business is proud to host the upcoming 2025 INFORMS Society for Marketing Science Conference in Washington D.C. - an annual event that brings together leading marketing scholars, practitioners, and policymakers. terry.uga.edu/events/isms-ma…