Raf Vantongerloo (@rafvantongerloo) 's Twitter Profile
Raf Vantongerloo

@rafvantongerloo

Estimator/calculator. OG Rare Pepe artist. Sat maximalist. 3D design and print enthusiast.

ID: 1520067257422041089

linkhttp://www.rafvantongerloo.com/ calendar_today29-04-2022 15:48:28

21,21K Tweet

681 Followers

321 Following

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okay but like what's up with these SEO agencies and their "guaranteed rankings" branding fr??? 😭 how is the winner of every hackathon still struggling to rank their own site? vector embeddings don't care about your awards, Google cares about relevance

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Wild stat: most SaaS users copy-paste data into chatbots and back again, bypassing the SaaS UI entirely. That’s your product turning into a fancy wrapper for OpenAI. Sometimes disruption doesn’t kill you: it just turns you invisible.

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SEO isn't dead, but it requires a different approach now. Success now relies on three key elements: 1) defensible user-driven content 2) solving problems with interactive tools 3) earning diverse mentions in the communities that AI scrapes Parasites are all the rage.

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Interactive tools like calculators, generators, and product demos are quietly becoming a cornerstone of SEO. They address real problems, promote sharing, and are challenging to replicate. If your content can be easily summarized by a chatbot, it’s time to explore options that

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Prompting is the new search. But remember: AI is just a bag of words, not a mind. If you want breakthroughs, you need to supply more than queries: You have to bring the stupidity, irrationality, and leaps that never show up in data.

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If AI feels like a frictionless world, look for where the friction went. It didn’t disappear. It flooded into the broken physical world or gets stylized in curated spaces. Digital ease is just effort hiding somewhere else. The economy of friction is real.

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SEO has optimized the web for bots. Now GEO is optimizing for bots that can engage in conversation. The next battle isn’t for keywords; it’s for AI’s attention and your brand’s position in its responses. If you’re still writing for Google, you’re already falling behind.

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The new Google Trends API could quietly become an SEO game changer. Forget platform-specific dashboards. Now you can programmatically analyze multi-year, multi-region trends with consistent scaling. Imagine merging five years of query data directly into your content strategy,

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AI-driven traffic is skyrocketing: up 527% in just five months. LLMs like ChatGPT and Perplexity are now legitimate discovery channels. If your SEO strategy is still waiting for Google to catch up, you’re missing out on the instant surfacing era. It's time to rethink what

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The most overlooked growth habit: track your AI visibility just like you track web traffic. Utilize prompt testing tools and monitor which prompts you show up for. Update your content map on a monthly basis. The AI gatekeepers move quickly, and so should your strategy.

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Programmatic SEO is experiencing a resurgence, thanks to AI. However, scaling 10,000 pages is pointless if each one merely paraphrases the same information. The true winners will be the sites that combine automation with genuine proprietary data or unique user submissions.

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The new gold standard in SEO isn't just another 2000-word article. It's about allowing your users to build the product for you. UGC-powered template libraries and mini-tools are now ranking circles around generic blog posts. Authenticity and utility triumph as AI consumes the