PK (@pkgulati) 's Twitter Profile
PK

@pkgulati

Curious, Opinionated, Maker, Connector, WYSIWYG - finding misfits, going on wild goose chases, learning! SmartStart/TiE/ DFF/TEDSter theassembly.ae

ID: 7968072

linkhttp://pkgulati.com calendar_today05-08-2007 08:08:37

36,36K Tweet

9,9K Followers

1,1K Following

PK (@pkgulati) 's Twitter Profile Photo
PK
@pkgulati

a month ago

You don’t need a $10M ad budget. What you need is a story worth buying into. Today, the founder is the brand. Their reputation = distribution. Their narrative = trust. People don’t just buy products. They buy into people.