It’s a snappy moniker, no doubt about it, but calling the shoes from Simple… well, simple would do ‘em a disservice. Sure, they use fuss-free designs and reliably prevalent fabrics, but don’t get it twisted - they’re far more than the sum of their parts. oipolloi.com/brand/simple/?…

Here you go… some top-tier summer stuff from our good friends Beams Plus. oipolloi.com/brand/beams-pl…

To make space for more summer stuff, we’re having a bit of a clear-out. This basically means that we’ve smacked down some prices (up to 50% off!) on all sorts of decent stuff, so stop reading this bilge and the hit that link… *T&Cs Apply. oipolloi.com/sale/?utm_cont…

A load of new Carhartt WIP has turfed up and you should really know the score at this point. Tougher than a bowl of congealed porridge... looks good with just about everything in your wardrobe... lasts for ages... oipolloi.com/brand/carhartt…

A boat-load of Armor-Lux gear has landed at OP HQ. If you’re after well-made, low-profile garb ideal for bringing salty sea-dog flavour to everyday scenarios, Armor-Lux is the brand for you. oipolloi.com/brand/armor-lu…

A couple pairs of Teddy Santis’ Made in USA New Balance have turfed up at our humble abode once again. You should know the score here by now – classy fabrics, eye-catching hues and time-honoured designs. Available on the site right this very moment... oipolloi.com/brand/new-bala…

mucha(c)arne is an esoteric brand hailing from the exotic zone of Mexico. Merging laid-back shapes with enough technical details to make a schlocky sci-fi paperback author blush, this stuff is ideal for the modern man on the move. oipolloi.com/brand/muchacar…

Lace those boots tight and pack some dehydrated chicken tikka – Patagonia is taking you on an intensive ramble up the mountains of wonder. And by that we mean… they’ve once again made some pretty decent outdoor clobber. oipolloi.com/brand/patagoni…

Might be a bit melodramatic to describe an item of clothing as ‘life-changing’… but when it comes to something like these bits from The Corona Utility, theatrics are most definitely called for. oipolloi.com/brand/the-coro…

We’re always banging on about how good orSlow is… and we’re not about to buck the trend. If you’re looking for a pair of jeans or a fatigue jacket you could realistically hand down to your spawn, this lot are your best bet.

If you’re worth a damn you’ll already know how good the Paraboot Michael is, so we’ll save the patronising spiel and just say we’ve taken stock of some more and you should seriously consider taking the leap into a world of unparalleled sturdiness.  oipolloi.com/brand/paraboot…

There’s quite frankly a shocking amount of decent shoes (in all their various guises – from sporty running trabs to smart euro-stompers) in our spring clean sale thing, and you’d be a fool not too at least have a spool through. T&Cs Apply.  oipolloi.com/sale/?utm_cont…

It's no secret that we're big fans of Anonymous Ism socks. Old classics have been replenished in new, exciting flavours, as well as some new hemp mysterious types. oipolloi.com/accessories/br…

Listen up and listen good bucko – there’s tonnes of Universal Works schmutter in our spring clean sale thing, and you’d be a fool not to soak up these quite-frankly ridiculous savings. Head to the site and peruse the delights... oipolloi.com/brand/universa…

For those that don’t know, EasyMoc make the kind of moccasins ideal for relaxing on your front porch, supping root beer and staring out at the grand pine forested vistas your humble ranch overlooks. oipolloi.com/brand/easymoc/…

New Balance’s M991 is a bit of an unsung classic. We feel like the 991 has been a bit overlooked in favour of the (still admittedly quite ace) 990 and 992 models, and see no reason why the humble 991 shouldn’t be held in the same esteem.  oipolloi.com/footwear/brand…

Your life may be dull and meaningless, but this new Patagonia stuff certainly isn’t. Just look at those mental colours… just feel those smooth, sultry fabrics… just inhale that heady, medicinal aura. oipolloi.com/brand/patagoni…

Pilgrim is still hitting all the high notes with their patented brew of super slick surfwear... oipolloi.com/brand/pilgrim-…

We've taken the shears to our sale prices and hacked them down even further. Head to the site and plunder the riches.   oipolloi.com/sale/?utm_cont…

C.P. Company has come through with a bunch of sunshine-friendly wares that're just crying out to be worn while you're supping an ice-cold cerveza in a secluded nature zone... oipolloi.com/brand/c-p-comp…