Neil Patel (@neilpatel) 's Twitter Profile
Neil Patel

@neilpatel

Founder of @NPDigital. New York Times bestselling author, Forbes top 10 marketer, and creator of 1 of the 100 most brilliant companies by Entrepreneur Magazine.

ID: 1322691

linkhttp://npdigital.com calendar_today16-03-2007 23:56:20

26,26K Tweet

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Is AI content hyped or helpful? To figure this out, we surveyed 250 marketers to figure out the content they use AI to create the most frequently, as well as surveyed their visitors to figure out which AI-generated content was the most helpful for them. The data shows there’s a

Is AI content hyped or helpful?

To figure this out, we surveyed 250 marketers to figure out the content they use AI to create the most frequently, as well as surveyed their visitors to figure out which AI-generated content was the most helpful for them.

The data shows there’s a
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Your Gen Z Ads Are Failing. Here’s the Real Problem No One Talks About šŸ‘‡ The more you weaponize trust signals (reviews, return policies, authenticity) behind the click, the more you’ll convert, even if your CTRs look insane. The sooner you fix the last-mile experience, the

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Trust, loyalty, and purchases… you need to adjust the type of content you create to impact each of those elements. Some content is better at building trust, while others are more effective at fostering loyalty or driving purchases. Depending on your goals, here are the types

Trust, loyalty, and purchases… you need to adjust the type of content you create to impact each of those elements.

Some content is better at building trust, while others are more effective at fostering loyalty or driving purchases.

Depending on your goals, here are the types
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If you're running Facebook ads and not seeing the ROI you want, stop what you're doing and watch this. After managing over $1 billion in Facebook ad spend, I’ve developed a proven system that works whether you're spending $100 or $10,000 a day—and I’m revealing it in this video.

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Optimizing for being on page 1 of Google is no longer enough. You now have to examine each query in depth to determine what is showcased on the first page and where you could be included for maximum traffic and brand awareness. If you are curious what makes up the first page

Optimizing for being on page 1 of Google is no longer enough.

You now have to examine each query in depth to determine what is showcased on the first page and where you could be included for maximum traffic and brand awareness.

If you are curious what makes up the first page
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Is older or newer content better for organic traffic? They say older content gains history and backlinks and tends to do well as your rankings climb slowly over time. On the other hand, people say that fresh, new content ranks better, as no one wants to read articles that are

Is older or newer content better for organic traffic?

They say older content gains history and backlinks and tends to do well as your rankings climb slowly over time.

On the other hand, people say that fresh, new content ranks better, as no one wants to read articles that are
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You can create content, but it's useless if no one engages with it. So we decided to examine different text-based content types to see what’s generating the most engagement. Here’s what people engage with the most often.

You can create content, but it's useless if no one engages with it.

So we decided to examine different text-based content types to see what’s generating the most engagement. 

Here’s what people engage with the most often.
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AI Created a Content Tsunami. Here’s How to Actually Stand Out šŸ‘‡ The more you focus on sharpening your unique perspective (not just scaling volume), the more you’ll cut through the noise, even as competitors drown in their own generic AI fluff. The sooner you trade "faster

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What triggers someone to make a decision? If you knew this, you could use it to help convince more people to purchase your products or services. So, is it excitement, fear, trust, or any other elements influencing a decision? Here’s the answer.

What triggers someone to make a decision?

If you knew this, you could use it to help convince more people to purchase your products or services.

So, is it excitement, fear, trust, or any other elements influencing a decision?

Here’s the answer.
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This is a problem marketers face, and it will only get worse. Look how many messages people get daily through different channels. With that volume, how could you expect your message to be seen, read, and acted on? You can’t guarantee it, but you must do something different to

This is a problem marketers face, and it will only get worse.

Look how many messages people get daily through different channels.

With that volume, how could you expect your message to be seen, read, and acted on?

You can’t guarantee it, but you must do something different to
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The best way to increase your email open rates is to build a corporate and personal brand. People are much more likely to open an email if they know the sender… No matter how terrible your subject line is… There are, of course, other factors as well. Here are some of them.

The best way to increase your email open rates is to build a corporate and personal brand.

People are much more likely to open an email if they know the sender…

No matter how terrible your subject line is…

There are, of course, other factors as well. Here are some of them.
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SEO Isn’t Just About Google Anymore The more you optimize for platform-native discovery (not just Google rankings), the more you’ll dominate, even if competitors keep obsessing over keywords. The sooner you treat every platform like a search engine, the faster you’ll capture

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Everyone’s talking about LinkedIn in 2025—but almost no one’s using it the right way. In this video, I’ll walk you through the exact LinkedIn content and connection strategy I’d use to go from zero to high-paying leads, even if I had to start completely from scratch. If you're