content marketing is too focused on things that are *necessary but not sufficient* for creating quality content ~ grammar & spelling ~ article structure ~ search optimization ~ reading experience the absence of these can ruin a good post - but they alone can't *create* quality

Friends in SaaS—freelance writers, content leads, email marketers—I just ran into a fantastic resource: saasframe.io It has thousands of examples/screenshots of email flows, marketing pages, blog posts, and in-app page layouts. One to bookmark for sure 🔖

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I'm working from a beautiful co-working cafe in Manchester. Very relaxing ☕️🤓

What hosting provider do you use for your website? I'm switching and would like some recommendations please 🙂

Effective communication is key to sustaining good relationships with your clients. Tell them when they can expect to hear from you, for example: - How long you take to respond to an email - When you’ll send your draft This removes any chance of misunderstandings.

I took the course a few years ago and it's definitely worth it 👇

Who's working on a Sunday 🙋‍♀️

Current reading material. Have you read it? Thoughts?

Your first draft probably isn't that great. Have a nice sleep and then self-edit your content the next day.

I agree 👇🏻

What are your top 3 content writing tools? My list is: - Grammarly - Ahrefs - Hemingway App

Working from Costa this morning ☕️

Being an excellent freelance writer instead of an average one is only maybe 70% about good writing (and that's being generous). The rest is about how you build and exceed expectations. So: here are 7 ways to stand out as a freelancer.

Just got off a leadership call where the CFO said, "I know content has an impact beyond revenue, so we shouldn't use content attributed revenue as the *only* metric to measure your success, but it is the proxy I most like to see."

Dark chocolate and peanut butter for breakfast while writing an outline. Breakfast of champions.

I've edited 3+ million words in 5 years. "Step away for 12 hours, then edit" is elementary advice. Here's the 3-step process pros use to polish drafts to (near) perfection:

The passive voice is also grammatically correct, but it lacks the energy and clarity of the active voice. Read more 👉 lttr.ai/5KZo #ContentWriting #Blogging

I love this quote from Ann Handley's newsletter Communication Today: "The simplest version of a word is the strongest version of a word." You complicate your writing by using difficult words. Instead, keep it simple and to the point.

Definitely working from a coffee shop today.