The search wars are just beginning. Google paid $20 billion for this default spot in 2022. what’s the going rate now?

"google it on perplexity"

Android group chat gonna be real quiet about this one

Klaviyo's pricing structure changes on February 18th. If you're not sprinting to Orita.ai yet, would love to know why? Keep costs in check, make more revenue - what am I missing?

compare this with hdhyau data and the story becomes even clearer

.Eight Sleep product expansion? 🐕

T'was nice while it lasted

ChatGPT's consumer dominance is palpable.

New LLM Benchmarks are live! A few brands are absolutely crushing it with LLM product discovery. fairing.co/resources/benc…

Are you the midwit? I'll admit it, I was. Don't be like me. Just ask "How did you hear about us?"

AI and prebuilt reporting are robbing marketers of one of life's true pleasures: graduating from excel/sheets to SQL. A high no AI prompt can replicate.

This opens up a whole suite of use cases. You arguably can now build an app on top of Flow templates. shopify.dev/changelog/flow…

Kicking off a monthly Coffee & Commerce + AI roundtable at our office in NYC. Come and share what you're building or how you're using AI in your ecom workflows partiful.com/e/pkXmYE0h5MJ2…

When you dig into attribution, you realize how tough it is. So I asked a friend for help... - Matt Bahr's Fairing analyzed 20 million post-purchase surveys and found the attribution mistakes most Shopify brands make. - Turns out we're missing tons of hidden channels like

GEO, AEO, LLMO, or AIO?

Happy Monday from Fairing HQ, where the Cluely billboard is apparently my zoom background.

For the past 6 months, more people have watched YouTube on their TVs than Netflix or Disney. And creators are meeting them there with longer videos. Pulled from the past 6 videos on each channel 👇 MrBeast ~25 min 127M avg views Ryan Trahan ~38 min 3M avg views

Slowly but surely building a thesis on how Shopify is thinking about analytics and reporting. Step one was exposing ShopQL in native analytics. If I’m Shopify, I’d want more reporting to stay inside the ecosystem, not spread across third-party apps. And with Sidekick, the more

Goodbye Reddit as a fairly non manipulated source of information.

🤯 so many brands still not leaning into this trend with their channel mix.