I’m excited to announce what I’ve been working on — Category Communications officially launches today.🚀 We’re an agency born out of our passion for working with changemaking brands, founders + leaders. Learn more: categorycomms.com

Congrats to my friend Laura (she/her) for launching What in the Tech — a community resource for all in tech. No gatekeeping here.⚡️ On today’s blog I shared my top PR tips for early stage founders. Check it out: whatinthetech.co/blog/5-ways-ea…

Can’t wait to chat all things PR for founders at this Fresh Founders event next week.⚡️

Thanks to Globalnews.ca for covering our client goConfirm's Benchmark Report on Trust in Peer-to-Peer Marketplace Transactions. 🚀 Meeting up IRL to buy/sell something from an online marketplace is uncomfortable - goConfirm is here to change that. globalnews.ca/news/10317319/…

Congratulations to this year’s DMZ Women of the Year recipients!🚀 An inspiring morning celebrating these innovative women + all they do within the tech ecosystem. Special shout-out to Category Communications advisor/client/friend Fatima Zaidi — such well-deserved recognition.

Last night, we hosted our first-ever Category Communications collab with our incredible advisors + team.🚀 After launching 2 months ago, we took the time to celebrate what we’ve accomplished and chat about where we’re going. The future is bright!💫

“Entrepreneurship is the most wonderful form of self expression.” - tobi lutke The energy from tonight’s BetaKit was infectious — this is what the tech ecosystem needed. Grateful to have been able to help out and support in bringing this important event to life.🚀

Maybe if we put stock in mothers year round, our world would be a different place.

Led by Paytm and PSP Investments alumni, Toronto and Montréal-based #FinTech startup Beacon has emerged from stealth, announced $5.25M CAD in funding, and launched the first iteration of its planned super app for Canadian immigrants. #MTLtech #CDNtech betakit.com/paytm-psp-inve…

Getting ready to kick off Collision Conf 2024 + the final Collision in Toronto!👋🏼 Excited for a week of events, supporting clients + connecting with #CanadianTech. If you’re around this week at the conference and want to catch up — let me know.☕️

A 10/10 panel on storytelling right now @ Collision Conf — including conversations on earned media, how to better tell stories on different channels, the importance of timing. #Collision #PR

Ok Goodlawyer with the best event take home…👏🏼👏🏼👏🏼 #TheLastYachtParty #Collision

Kicking off BetaKit Talks tonight with @floatcard ft Wealthsimple Xanadu Kudos to @AmritaGurney + the Float team on the absolute best swag. 💯

Today we gathered #TechBiz4SickKids to tour The Hospital for Sick Children (SickKids) SickKids Foundation to see where some of our donations are going, including AI solutions in the emergency work. So proud and grateful of the #CanadianTech community for supporting this world-class hospital in our backyard.💯

Loved spending my morning with NEXT Canada’s NEXT36 cohort chatting all things PR and founder storytelling. This squad is impressive and it made me so excited ( + grateful!) for this next generation — the future is bright.✨ Thanks to the NEXT team for having me!

Big day for us at Category Communications as we moved into OneEleven - our new home! We're thrilled to be surrounded by innovative founders as we continue to build the future of PR and communications for category leading brands.🚀 #PRAgency #TechPR #TorontoPR

It was incredible to host the Tech+Biz4SickKids council yesterday at DMZ. Supporting a world-class organization like the SickKids Foundation Foundation and the hospital’s Precision Child Health campaign is something we can all rally for. Special thanks to Fatima Zaidi and

A quiet newscycle to kick off 2025.😴 Category Communications

Local leaders launch Toronto Tech Week (Toronto Tech Week) to accelerate city’s ambitions betakit.com/local-leaders-…

Announcing Toronto Tech Week 2025. June 23 - June 27, 2025. Weeklong, citywide collection of events to connect and celebrate the builders. For Toronto, by Toronto.