Welcome to the official International Journal of Advertising Twitter account! To celebrate, we invite you to check out our recently published 40th-anniversary special issue! It’s currently #freeaccess: bit.ly/3n1nkl0 #advertsing #adresearch #ija Charles R. Taylor T&F Social Sciences and Humanities

To celebrate 40 years of International Journal of Advertising, check out our collection of the most impactful articles over the last 40 years for free! bit.ly/3LNbshc #freeaccess #adresearch #ija Charles R. Taylor T&F Social Sciences and Humanities

What is your recent favorite song? What if you catch the song in an ad? You may want to watch the ad more to continue listening to the song. See interesting findings of Ran Maroely and Nira Munichor here: bit.ly/413ncjA #adresearch #ija Charles R. Taylor Taylor & Francis Research Insights

Do you have a social media influencer around you? He/she may be wondering how to disclose sponsored content. It would help if you let them know about the insightful findings of Quan Xie and Yang Feng: bit.ly/3BH494p #adresearch #ija Charles R. Taylor Taylor & Francis Research Insights Sanna Zahoor

Most studies on inclusive beauty have been conducted in Western markets. What is the effect of product inclusivity in beauty ads in East Asian markets having relatively mono-ethnic demographics? More details here: bit.ly/438dUo4 #adresearch #ija Charles R. Taylor Taylor & Francis Research Insights

How can we attract the attention of lower environmental concern consumers via green advertising? A study suggests that altercast framing can be a good message strategy. Check more details here: bit.ly/3qzcHb4 #adresearch #ija Charles R. Taylor Taylor & Francis Research Insights

If your brand is interested in expressing a stance on social causes, please read this: rb.gy/y754e It suggests important factors that can increase consumer-brand identification that you would like to pursue in the end. #adresearch #ija Charles R. Taylor Taylor & Francis Research Insights