YouTube is tried and true for all ages, but Instagram is a favorite of those ages 16 to 30, while Facebook takes the lead for those 31+. Half of traditional-aged female students are always on TikTok. Create age- and platform-specific content to reach your target demographics!

We are excited to celebrate Kellogg Community College as they report a 12% increase in enrollment compared to last fall! KCC attributes much of their success to the development of a new SEM plan last year. Congrats KCC on all you have done! ow.ly/i4u750PQKtH.

Nonspecific brand marketing won’t strike the necessary emotional resonance to inspire target audiences to take action. Learn more: ow.ly/53HZ50PLiuL #collegemarketing #communitycollege #communitycolleges #enrollmentmarketing #studentmarketing #2yearcollegeexperts

When fall comes around, Interact’s Graphic Designer, Jasmine Tully says her go-to fall favorite is a warm cup of seasonal coffee. “I love being cozy at home with a nice warm coffee,” says Jasmine. “It’s so fun experimenting with seasonal flavors once Fall hits!” #interactlife

While most students ages 16 to 25 consume an average of 3-4 hours of social media content daily, usage peaks with traditional-aged students, where over 25% admit to spending over 5 hours on their preferred platforms. Continue to pump up your organic and paid social media efforts!

With college admissions already in steady decline, the looming enrollment cliff means colleges need even stronger strategies for increasing student enrollment. Read more: ow.ly/LXKr50PVLnT #bestpractices #enrollment #studentsuccess #enrollmentservices #2yearcollegeexperts

When writing an article about community colleges, who better to interview than the #2YearExperts! Check out this article about enrollment and how our CEO, Diane Walleser, suggests schools focus their marketing efforts! ow.ly/XUET50PQKPz

For Interact’s Account Coordinator, Angelina Devairakkam, she says “One of my favorite things to do to get ready for fall is buying a fall scented candle. I love lighting the candles around my house to give that ‘fall feel.’ I usually go for anything with pumpkin or apple scent”

To maximize your efforts, track the timing and engagement of your posts to spot trends. Media Prefs participants tell us they’re most engaged on social media between 6pm-12am. Other peak times include early morning hours for those 51+ and after-school hours for those 16-17.

It’s all too easy to mistake enrollment pipeline leaks as individual problems and fail to see how they are connected to larger issues. Learn more: ow.ly/o8vT50PVLHZ #bestpractices #enrollment #studentsuccess #enrollmentmarketing #enrollmentservices #2yearcollegeexperts

Breaking records and bringing in students — Bismarck State College reports a 10-year enrollment high for the fall 2023 semester, along with the LARGEST freshman class in school history!! Congratulations, Bismarck State College! #CommunityCollegeSuccess ow.ly/Loi950PQLeR.

Thinking of fall, we often think of changing leaves and festive pumpkins. Client Development Coordinator, Kenzie McCoy, says “Fall means football! As a Vikings fan, football season often brings heartbreak, but it is still fun to play fantasy and gather around to yell at the TV.”

Happy Halloween! Interact is hosting a pumpkin decorating contest, and our team did not disappoint. Vote in the comments who you think has the best pumpkin...and yes, there are prizes on the line. #Halloween #PumpkinExperts

If you work on the correct top-level issues in your onboarding pipeline, your changes can create a positive domino effect — instead of breaking the pipes. Read more: ow.ly/Sxsq50PVM3U #bestpractices #enrollment #studentsuccess #enrollmentservices #2yearcollegeexperts

The AACRAO SEM Conference starts this weekend! Will we see you there? If not, check out our blog for enrollment pro tips: ow.ly/Kurp50PVMhU #bestpractices #enrollment #studentsuccess #enrollmentservices #2yearcollegeexperts #seattle #washington #seattlewashington

As Twitter/ X sinks, what's a college marketer to do? Here's our survial guide: ow.ly/bZHb50PYm74 #collegemarketing #communitycollege #communitycolleges #highereducationmarketing #educationmarketing #studentdata #2yearcollegeexperts

Learn more in "Twitter, TikTok, Cookies—Oh My! How to Be Smart in the New World of Digital Marketing Strategy": ow.ly/Uznj50PYmJg #collegemarketing #communitycollege #communitycolleges #highereducationmarketing #educationmarketing #studentdata #2yearcollegeexperts

With the enrollment cliff looming, it’s essential to beef up your onboarding and outreach strategies ASAP. Read more on our blog NOW: ow.ly/N3R350Qt7lf #communitycolleges #collegemarketing #enrollmentmarketing #2yearcollegeexperts

The IEDRC gained +165,700 enrollments following engagements across its colleges. Plus, it swelled its subscriber count to more than 3.5 million! Find out more: ow.ly/vCE550Qt6Rq #communitycolleges #collegemarketing #enrollmentmarketing #2yearcollegeexperts

How can you push short-term courses and certifications to get students in the door faster? Discover more on our blog: ow.ly/tgms50Qt7t0 #communitycollege #communitycolleges #enrollment #collegemarketing #enrollmentmarketing #2yearcollegeexperts