🚜 Meet the CASE CX38D Mini Excavator with Compact Size and Big-Site Performance 💡 The new CASE CX38D mini excavator packs serious punch into a zero-tail swing design—ideal for tight urban sites and utility work. Expect refined hydraulics for smooth multi-function control,

🚧 Yanmar Unveils Next-Gen Compact Equipment Range Yanmar has launched its updated compact equipment line-up, featuring nine new machines designed for productivity, versatility, and operator comfort. The range includes mini excavators, tracked carriers, and wheel

🔍 PR Meets Data For Smarter, More Strategic Storytelling Today’s public relations landscape is evolving—where data-driven insights fuse with authentic storytelling to power brand growth. This article explores how “intelligent PR” uses analytics, AI, and targeted

Construction Marketing Tip of the Day! ♻️ Repurpose Your Content ♻️ Don’t let a great story gather dust. One project feature can become a blog post, a LinkedIn carousel, a short social video, a podcast segment, and a newsletter highlight. Repurposing not only extends your

🚧 It’s Week 2 of Construction Marketing Month! Discover how Intelligent PR can fuel growth, boost visibility & get your brand noticed in the AI era. Sponsored by ITPR . Read the latest newsletter here: mailchi.mp/highways/highw… 🦺 #Construction #Marketing #PR

Construction Marketing Tip of the Day! 💼 Leverage LinkedIn for B2B Authority 💼 LinkedIn isn’t just for job hunting, it’s the go-to platform for building thought leadership in the construction industry. Post insights on industry trends, share project updates, join relevant

Construction Marketing Tip of the Day! ✨ Focus on Benefits, Not Features ✨ Specs and technical jargon are important, but they don’t always tell the full story. Instead of highlighting what your product does, show how it makes life easier for your clients. For example: don’t

Construction Marketing Tip of the Day! 📊 Add Data for Impact 📊 Numbers talk. Back up your claims with stats, percentages, and measurable results. Instead of saying “Our software improves efficiency”, say “Our software helped reduce downtime by 27% on a major road project.”

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🌆 Chicago is getting ready for the Chicago Build Expo 2025 – and we’re thrilled to showcase the incredible partners helping make it happen! 🤝 From industry leaders and construction innovators to sustainability champions and community organizations, our partners are the

Construction Marketing Tip of the Day! 📰 Build Relationships with Industry Media 📰 The right coverage in trusted trade publications builds credibility faster than any advert. Don’t just send out generic press releases — tailor your pitches, share compelling project stories,

Credibility isn’t claimed, it’s constructed. 🏗️ This week in Construction Marketing Month we look at PR strategies that build trust and reputation. Read the latest newsletter, sponsored by ITPR 👉 mailchi.mp/highways/highw… #ConstructionPR #Construction #PR #Marketing

Construction Marketing Tip of the Day! 🎥 Create Project Timelapse Videos 🎥 Few things capture attention like seeing months of hard work condensed into seconds. Timelapse videos of a road being laid, a bridge rising, or a building taking shape tell a powerful story of progress

Construction Marketing Tip of the Day! 💬 Ask Clients for Testimonials 💬 Your clients’ voices are more powerful than any brochure. A simple testimonial or case study can carry enormous weight, building trust with future customers and showcasing your reliability. Don’t be shy —

TrafficInfraTech Expo 2025 Visitor Registration is NOW OPEN! Get ready to explore the future of traffic/transport, road construction & infrastructure, and parking management — all under one roof at TrafficInfraTech Expo 2025! 80+ Exhibitors | Live demos | Unlimited

𝗩𝗶𝘀𝗶𝘁𝗼𝗿 𝗥𝗲𝗴𝗶𝘀𝘁𝗿𝗮𝘁𝗶𝗼𝗻 𝗳𝗼𝗿 𝗕𝗘𝗫 𝗔𝘀𝗶𝗮 𝟮𝟬𝟮𝟱 𝗶𝘀 𝗡𝗢𝗪 𝗢𝗣𝗘𝗡! #BEXAsia returns this 𝟯 – 𝟱 𝗦𝗲𝗽𝘁𝗲𝗺𝗯𝗲𝗿, bringing together professionals from across the Built Environment sector for three transformative days of 𝘪𝘯𝘯𝘰𝘷𝘢𝘵𝘪𝘰𝘯,

Construction Marketing Tip of the Day! 📍 Optimise Your Website for Local Search 📍 If you’re winning work in specific regions, make sure your website is set up for local search. Use location-based keywords, create project pages tied to regions, and update your Google Business