David Phillips (@davidghphillips) 's Twitter Profile
David Phillips

@davidghphillips

David has been a campaigner for 60 years and has just finished a book about the future of academia to teach the future of AI to be published by Taylor Francis

ID: 1725291

linkhttps://www.amazon.co.uk/Trust-Transformative-Technologies-Public-Relations-ebook/dp/B07HD9CC4H/ref= calendar_today21-03-2007 08:45:24

12,12K Tweet

1,1K Followers

894 Following

David Phillips (@davidghphillips) 's Twitter Profile Photo

Security matters for PR professionals – it’s more than just protecting data; it’s about preserving reputation. A breach could spell catastrophe. #CyberSecurity #PRConcerns There is more in the book: buff.ly/3UsGPkp

David Phillips (@davidghphillips) 's Twitter Profile Photo

PR consultancies face double jeopardy in cyber breaches: client trust and their own reputation. There are several AI-powered security tools. #PR #DigitalSecurity There is more in the book: buff.ly/4efz20m

David Phillips (@davidghphillips) 's Twitter Profile Photo

In today’s digital world, a security breach spreads like wildfire. Protecting reputation with a robust issues management strategy is very important. #CrisisComms #ReputationManagement There is more in the book: buff.ly/4efz20m

David Phillips (@davidghphillips) 's Twitter Profile Photo

AI can shine a light on dark cyber corners, detecting malfeasance before it impacts the retail and corporate brand. It’s time to embrace AI in cybersecurity! #AI #CyberSecurity There is more in the book: buff.ly/4efz20m

David Phillips (@davidghphillips) 's Twitter Profile Photo

Corporate transparency is key! Communicating security measures with stakeholders helps to build trust and credibility. #StakeholderEngagement #DigitalTrust There is more in the book: buff.ly/4efz20m

David Phillips (@davidghphillips) 's Twitter Profile Photo

AI-driven cybersecurity offers proactive defenses: predictive analysis, malware detection, and network monitoring are the way forward. #AI #CyberProtection There is more in the book: buff.ly/3UsGPkp

David Phillips (@davidghphillips) 's Twitter Profile Photo

In the age of social media, every unexpected event is a potential issue—or crisis. Proactive management and monitoring are essential to protect reputation and operational stability. #CrisisManagement #SocialMedia There is more in the book: buff.ly/3UsGPkp

David Phillips (@davidghphillips) 's Twitter Profile Photo

Transparency and porosity mean that information will get out—planned or unplanned. Managing internal and external communications strategically is key to a resilient brand. #PublicRelations #CorporateCommunications There is more in the book: buff.ly/4efz20m

David Phillips (@davidghphillips) 's Twitter Profile Photo

Issues and crises differ: Issues are manageable deviations; crises threaten existence. Knowing the difference helps organisations respond effectively under pressure. #CrisisResponse #RiskManagement There is more in the book: buff.ly/3UsGPkp

David Phillips (@davidghphillips) 's Twitter Profile Photo

Is AI blurring lines between real and fake content online? Organisations must vet information carefully, distinguishing between AI and human-generated content to prevent misinformation risks. #FakeNews #AIinMedia There is more in the book: buff.ly/3UsGPkp

David Phillips (@davidghphillips) 's Twitter Profile Photo

In a transparent digital world, every interaction matters. To manage emerging issues, organisations need structured planning, real-time insights, and proactive measures to stay ahead. #CrisisManagement #CorporateStrategy There is more in the book: buff.ly/3UsGPkp

David Phillips (@davidghphillips) 's Twitter Profile Photo

AI gains momentum, blockchain’s role in PR becomes essential. Blockchain’s audit trail can verify the work done, ensuring it meets ethical standards in this tech-driven age. #EthicalAI #BlockchainForGood There is more in the book: buff.ly/3UsGPkp

David Phillips (@davidghphillips) 's Twitter Profile Photo

Blockchain isn’t just for finance—it’s a powerhouse for #PR too! By decentralising data, PR teams can build more trust, security, and transparency into their operations. #TechForTransparency #InnovationInPR There is more in the book: buff.ly/4efz20m

David Phillips (@davidghphillips) 's Twitter Profile Photo

Say goodbye to data tampering and hello to transparency! Blockchain’s immutable nature gives PR teams a reliable tool for recording and verifying each stage of their projects. #Trust #Blockchain There is more in the book: buff.ly/3UsGPkp

David Phillips (@davidghphillips) 's Twitter Profile Photo

From press release authenticity to client transparency, blockchain transforms PR. Each block tells a part of the story, building a verifiable history of every campaign! #PRTech #BlockchainInnovation There is more in the book: buff.ly/4efz20m

David Phillips (@davidghphillips) 's Twitter Profile Photo

New tools like #Ethereum offer PR practitioners ways to store media contacts securely, verify document authenticity, and enhance their digital PR activities. PR is evolving—blockchain is leading the way! #SaaS #DigitalSecurity There is more in the book: buff.ly/3UsGPkp

David Phillips (@davidghphillips) 's Twitter Profile Photo

The Alan Turing Institute’s “Understanding AI Ethics and Safety” report is a must-read! It explores #Fairness, #Transparency, #Accountability, and #Safety in #AI, offering guidelines for policymakers. #AIEthics #AIGuidelines There is more in the book: buff.ly/4efz20m

David Phillips (@davidghphillips) 's Twitter Profile Photo

Strong #CorporateEthics programs build public trust, reduce risks, and drive better decisions. A code of ethics, ethics training, and reporting mechanisms all help ensure transparency in business. #EthicalBusiness #AI There is more in the book: buff.ly/3UsGPkp

David Phillips (@davidghphillips) 's Twitter Profile Photo

As AI advances, so must our ethical standards. Imagine a future where AI helps identify and address ethical challenges within corporate governance, enhancing trust and accountability. #FutureOfWork #EthicalAI There is more in the book: buff.ly/3UsGPkp

David Phillips (@davidghphillips) 's Twitter Profile Photo

Understanding AI Ethics and Safety by underlines the ethical implications of emerging tech like brain-computer interfaces & the metaverse. These innovations need careful ethical oversight. #EthicsInAI #TechForGood There is more in the book: buff.ly/3UsGPkp