CS Research (@csresearch) 's Twitter Profile
CS Research

@csresearch

Official Credit Suisse Research feed. Insights & Forecasts from our Award Winning Economists, Strategists and Analysts. Disclosures: bit.ly/28YD1mb

ID: 68304632

linkhttp://credit-suisse.com calendar_today24-08-2009 02:34:19

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#CSGender3000: M&A Strategy of new male and female CEOs varies dramatically 3 years post transition; 136 vs. 2,114 #mergers

#CSGender3000: M&A Strategy of new male and female CEOs varies dramatically 3 years post transition; 136 vs. 2,114  #mergers
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#Microfinance: Female CEOs is close to 30%, female lending officers represent 35-65% of the total and 60-70% of clients are women

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#Microfinance sector: Female CEOs is close to 30%; 7X higher than the 3.9% of female CEOs in the #CSGender3000 #GenderEquality

#Microfinance sector: Female CEOs is close to 30%; 7X higher than the 3.9% of female CEOs in the #CSGender3000 #GenderEquality
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We outline what we can learn from women’s' high concentration within the #microfinance sector #GenderParity #CSGender3000

We outline what we can learn from women’s' high concentration within the #microfinance sector #GenderParity #CSGender3000
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The growth of #startups lead by #women is evident: In 2015, women in the U.S. received 23% of all angel funding #CSGender3000

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#women investing in #startups: 25% of all angel investors were women in 2016 vs. 14% in 2006; 77,000 angel women was 2X that of 2006

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2/Digital advertising is already in the sweet spot of performance for advertisers. Targeted linear is moving TV in digital’s direction

2/Digital advertising is already in the sweet spot of performance for advertisers. Targeted linear is moving TV in digital’s direction
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4/By 2030, we see US marketing spend split between brand building and call to action campaigns, with just under 60% on digital platforms

4/By 2030, we see US marketing spend split between brand building and call to action campaigns, with just under 60% on digital platforms
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5/Only 51% of respondents to our global CMO survey said ROI of social media campaigns was higher than traditional media #FutureOfAdvertising

5/Only 51% of respondents to our global CMO survey said ROI of social media campaigns was higher than traditional media #FutureOfAdvertising
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7/73%-82% of respondents to our global CMO survey highlighted concerns about view-ability, ad fraud, ad blocking and transparency

7/73%-82% of respondents to our global CMO survey highlighted concerns about view-ability, ad fraud, ad blocking and transparency