Andrew Vo | CRO
@conversiongeek
Conversion strategist at a 9-figure brand; evenings dedicated to scaling 7 & 8-figure brands. Abnormally interested in talking about websites.
ID: 1769194890372542465
17-03-2024 02:51:58
1,1K Tweet
383 Followers
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CRO Entry #32: Eye-Tracking Study Turns out those paragraph descriptions on your PDPs? Users barely read them. Like, at all. ๐คฆโโ๏ธ The study tracked 27 shoppers looking for basic product specs (dimensions, materials, etc). ๐งต๐ When specs were in paragraph format, most users gave
CRO Entry #33: Strategic Trust Signals I've been obsessing over trust signals lately so this was a cool study. The data is clear: trust signals boost conversions, but ๐ผ๐ป๐น๐ ๐๐ต๐ฒ๐ป ๐ถ๐บ๐ฝ๐น๐ฒ๐บ๐ฒ๐ป๐๐ฒ๐ฑ ๐๐๐ฟ๐ฎ๐๐ฒ๐ด๐ถ๐ฐ๐ฎ๐น๐น๐. ๐งต๐ According to research, security