Brian Reich (@brianreich) 's Twitter Profile
Brian Reich

@brianreich

Director of Speechwriting at HHS. Author of #TheImaginationGap #ShiftandReset, #MediaRules. Photographer. Media junkie. Sports fan.

ID: 809183

linkhttps://www.amazon.com/Imagination-Gap-Brian-Reich/dp/1787142078 calendar_today03-03-2007 23:08:09

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Brian Reich (@brianreich) 's Twitter Profile Photo

Babybel cheese is doing away with the red wax packaging? I’m all for a more environmentally sustainable packaging… but this feels like it has the making of a brand disaster along the lines of New Coke and Cracker Barrel.

Brian Reich (@brianreich) 's Twitter Profile Photo

This speech the President is giving at #WEF26 is the kind of thing a speechwriter sends to their mother, frames and hangs on their wall, and spends a lifetime talking about how they were part of crafting it.

Brian Reich (@brianreich) 's Twitter Profile Photo

I think affordability might be the President's new infrastructure week -- the topic he is supposed to focus on because voters care, and polling responds well, but can't get out of his own way.

Brian Reich (@brianreich) 's Twitter Profile Photo

Just because you say mean, controversial, dangerous things in a quiet, controlled, reasonable sounding voice doesn't mean the words coming out of your mouth are any less awful.

Brian Reich (@brianreich) 's Twitter Profile Photo

Novak, at his advanced age, winning an epic five-setter in the #AusOpen today gives me the hope and motivation I need to sit through several meetings today.

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I really want some person/organization to assume the role of "Big ACL" and come out with a campaign about how our knees are supposed to work. #Olympics

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I’m going to say it right now… the people flying the drones that follow the luge competitors down the track deserve an Emmy. #MilanoCortinaOlympic2026 #nbcolympics

Brian Reich (@brianreich) 's Twitter Profile Photo

Could you have more than two people share a luge sled? How many people can you stack before its necessary to use a bobsleigh?